BJ KitoJune 15, 2015 For many companies (large and small alike) the root philosophy behind a website has traditionally been rather unfortunate. A web presence has been viewed as nothing more than a validation tool. For “great” companies who are “doing it well,” a website is leveraged as a place for customers to engage, transact, … Continue reading Turning Your Website Into A Customer-Loyalty Development Channel
Eric RosenbergJune 14, 2015 Source: Shutterstock Owning an online business can be a lucrative opportunity to earn big, but most successful websites seem to be owned by people with extensive programming backgrounds. For non-technical people, earning money online can seem daunting. Despite the technical challenges, there might come a time where you need to launch … Continue reading How to Launch a Website for Your Small Business
Ashley Taylor AndersonJune 13, 2015 If you work for an eCommerce company, your website is hands down your most important digital property. Not only does it serve as the key hub for consumer engagement and education, but it’s also the conversion engine that keeps your sales machine chugging along. Website design is always important, but … Continue reading 5 Ways to Optimize Your eCommerce Website Design
Mike MoranJune 13, 2015 I’ve been working with several clients recently to improve their website search, and have been noticing something new. Lack of volume. A rule of thumb is that between one and ten percent of website visitors use website search to find something within your website. Now some sites, like Amazon, probably have … Continue reading It’s a Bad Sign If No One Uses Your Website Search
Laura DonovanJune 12, 2015 Most businesses want a website that can be found by potential customers and that will convince them that what the company is offering will solve their problems or fulfill their wants and needs. We have been designing and writing websites for over 20 years. We have seen a lot of changes … Continue reading Anatomy of a Business Website
Sezgin HergülJune 12, 2015 When we are browsing websites on the Internet, we are witnesses to a modern Romeo and Juliet story, where the two star-crossed lovers of SEO and Usability testing are expected to be enemies, when in truth they share the same, even if misunderstood goals. The SEO family wants to flood Webrona … Continue reading 13 Things Why Website Usability Is Important For SEO
James ClearJune 12, 2015 When I built my first website a little over three years ago, I had no idea what I was doing. Naturally, I figured that looking at what other websites and blogs had on their pages would be a good place to start. I started seeing sites with social media buttons, email … Continue reading The Power Of Less: I Removed Every Inessential Thing From My Website And Here’s What Happened
Sue CockburnJune 11, 2015 Sample of a responsive site as viewed on various mobile devices. Today I left a phone message for a local business owner/potential customer who has a website that was designed a number of years back. The website has ‘good bones’ – it is just a bit dated and is not responsive/mobile-friendly for … Continue reading Responsive Website Design: Is Being Mobile-Friendly Enough?
Mike MoranJune 10, 2015 I’ve noticed a disturbing trend with some of my website search clients. When I am first brought in to look at their popular search keywords, I am noticing lots of their brand names and product names. That’s not the disturbing part. What bothers me is what I am not seeing. For … Continue reading Are Your Website Searchers Looking Only for Your Brand Names?
Patrick MurphyJune 9, 2015 As I look at more and more websites it makes thinks about what makes a good/great website. And really it just comes down to “just common sense”. Great website must have usability, in that it must work for customers, serve your purposes and be easy to use. If clients find your … Continue reading Excuse Me, Is That Your Website?
