Tag Archives: website

5 Reasons Why Hiring Your Facebook Friend to Build Your Website is the Worst Idea Ever

VerticalResponseOctober 14, 2015 Starting a small business costs a lot of money – from the expenses of creating a professional business plan and incorporating to buying inventory, hiring staff and marketing your business. So it’s understandable that entrepreneurs look for ways to save money. You may think it’s a smart move to save by hiring … Continue reading 5 Reasons Why Hiring Your Facebook Friend to Build Your Website is the Worst Idea Ever →

Is Your Website Attracting Clients or Scaring Them Away?

Perryn OlsonOctober 4, 2015 Many professional services firms generate at least some proportion of their leads online. But what many of these firms do not realize is what they’re missing. Our research shows that firms investing in marketing techniques that allow them to generate leads online are benefitting in a big way. Firms that generate … Continue reading Is Your Website Attracting Clients or Scaring Them Away? →

Minimize Potential Website Launch Risks by Testing New Features and Pages First

Lisa FrankSeptember 29, 2015 Imagine this scenario: You help run the website for a successful e-commerce company. You listened to your customers and redesigned a key feature on your site. Based on their feedback, you thought that streamlining the search process would lead to increased conversions. But you were wrong and conversions were flat. What … Continue reading Minimize Potential Website Launch Risks by Testing New Features and Pages First →