How marketers can build a better customer experience strategy using a CDP. Corey Patterson on January 14, 2022 Ross Moses, Senior Director of Analytics and Insights at the United States Soccer Federation, saw a need to re-evaluate how the organization interacted with its customer base. Despite the vast amount of digital resources available, he found … Continue reading 3 ways to deliver more relevant customer experiences
Emily Standley January 12, 2022 I’ve decided that this year is going to be all about staying focused, prioritizing goals, eliminating the negative, decluttering and detoxifying. This includes detoxing my digital life. In this day of mega information, we are inundated in a digital delirium of apps, folders, files, messages, downloads, plug ins, bookmarks, links, … Continue reading 11 Ways to Detox Your Digital Life
Rafaella Aguiar January 11, 2022 Instagram captions are some of the most important tools you have for increasing audience engagement. While your pictures and videos might grab your follower’s attention, it’s the caption that convinces them to share, like, and comment on your post. Used correctly, Instagram captions can ignite emotions in your followers, making … Continue reading 5 Sure-Fire Ways to Get Maximum Engagement For Your Instagram Captions
Why adherance to data ethics is the new standard for modern marketing. Corey Patterson on January 3, 2022 Data privacy is arguably the most pertinent topic in marketers’ minds these days. Whether it’s GDPR, CCPA, or upcoming U.S. federal privacy laws, brands know they may face legal jeopardy if any of these pieces are out … Continue reading 3 ways marketers can build trust with data ethics
Emily Standley January 2, 2022 Three things are vital to any entrepreneur’s success. Social media (for self promotion), persistence and self-confidence. Without them whatever ideas, products, services or offerings the entrepreneur would like to spread is doomed plain and simple. A great ‘idea’ will only go so far before fizzling out. It’s the promotion and … Continue reading The Top Ways to Promote Yourself as An Entrepreneur in 2022
Dmitri Lepikhov December 28, 2021 Outsourcing is a global economic driver. With business process outsourcing estimated to hit $ 113 billion revenue in 2021 — a number close to the net worth of Bill Gates — outsourcing helps 59% of businesses of all industries and sizes facilitate organizational processes. Deloitte’s 2020 Global Outsourcing Survey further … Continue reading 4 Ways to Turn Outsourcing Into a Positive Experience
Young Entrepreneur Council December 22, 2021 When evaluating their successes and their failures at the end of each year, many businesses may find that their social media strategies didn’t perform in the way that they hoped, but, maybe due to a lack of resources or know-how, they plan to use the same strategy again in … Continue reading 12 Ways to Breathe New Life into Your Social Media Strategy Next Year
Arik Hanson December 16, 2021 For as far back as I can remember (12 years now), there has been one consistent strategy when it comes to social media marketing: To drive traffic from social to our corporate blogs. And, over the years we’ve seen many companies jump on board. In fact, according to UMass Dartmouth’s … Continue reading 5 Ways to Reframe the Discussion About Corporate Blogging
Marketers can improve email engagement by implementing live, interactive elements. Corey Patterson on December 16, 2021 Email engagement can be a major problem for brands in an oversaturated digital world. So, it’s no surprise that less than 60% of marketers believe their campaigns are successful, according to Smart Insights. But the main issue doesn’t appear … Continue reading 3 ways marketers can increase email engagement
Stacy Lee December 16, 2021 Business leaders will often see their strategies fail, regardless of how much thought they put into it. Not every effort pays off, and not every investment is worthwhile. It’s easy to believe that the worst thing that could happen in these cases is to waste money. Yet, that would be … Continue reading Recruitment KPIs & Ways to Boost Them with Your Recruiting SaaS
