Personal Branding Blog — January 6, 2017 — January 6, 2017 Running your own business is a great way to experience career flexibility and financial independence. While it’s an idea that has crossed nearly everyone’s mind at one point or another, very few actually capitalize on such thoughts. There are a number of common barriers … Continue reading 8 Ways to Fund Your Startup
Kelley Schultz — January 5, 2017 — January 5, 2017 It’s no secret that digital advertising is growing. eMarketer estimates digital advertising will be 35.9% of total ad spend this year and 38.4% by the end of 2017. This growth is undoubtedly fueled by mobile advertising, with mobile spend estimated to encompass 64% of total … Continue reading How To Measure and Attribute Call Conversions in 10 Ways
Brandon Gains — January 3, 2017 Follow @brandongains— January 3, 2017 “Oh, I like that! Where’d you get it?” we ask this all the time. Even before the internet, retailers relied upon the goodwill and kind words of customers to impact the bottom line. These days, we know that 92% of consumers trust a recommendation … Continue reading 7 Ways to Drive E-Commerce Referrals
Robert Katai — January 4, 2017 — January 4, 2017 Infographics are one of the most important pieces of the visual marketing cake. Many marketers struggle with designing and promoting them, which is why you probably won’t see a really great infographic very often. A great infographic is the result of hard work, starting from … Continue reading 5 Ways You Can Promote Infographics on Social Media
Paul Cook — January 4, 2017 — January 4, 2017 Here are some ways in which you can get Pinterest followers and repins: Have a Profile Picture People generally don’t follow users who don’t have a profile picture because they feel insecure, so make sure you put up a great profile picture. Add Keywords to … Continue reading Ways to Get Pinterest Followers and Repins
From Facebook’s Marketplace to Yotpo and Chirpify, columnist Jordan Kasteler suggests 9 platforms that can help you put your products in front of your customers on social media. Jordan Kasteler on January 3, 2017 at 9:51 am Struggling to bring your fans and followers to your online store? Why not bring your online store to … Continue reading 9 ways to sell on social media
Paul Cook — January 2, 2017 — January 2, 2017 Pinterest helps online businesses create an evergreen online presence that helps generate traffic, create brand awareness, and boost online sales. The popularity of the virtual pin board is increasing at a phenomenal rate. There are about 100 million active users per month on Pinterest. This … Continue reading 5 Ways Advertising on Pinterest Can Help Your Business
George Beall — December 31, 2016 Follow @GeorgePBeall— December 31, 2016 Google’s most recent changes rank mobile friendly sites above those that are not mobile friendly, when the user is searching on their smartphone. This makes sense from a logical perspective, but may be very disrupting from a marketing one. If your website hasn’t already … Continue reading 3 Ways Google’s Mobile First Ranking Affects SEO
Mario Martinez Jr. — December 31, 2016 Follow @M_3Jr— December 31, 2016 As a former sales leader, I know all too well the challenges I faced in improving the sales hiring process for my team. Whether it was processes around leveraging or acquiring sales tools, hiring, recruiting, training, or introducing social selling tactics, many times … Continue reading 3 Ways to Disrupt and Revamp Your Sales Hiring Process
Jill Phillips — December 30, 2016 — December 30, 2016 Look at just about any business and you’re going to find that the most productive and expensive resource over the life of operation is the employees. Some business owners feel that staff can be a necessary evil, only needed until automation can replace them; but … Continue reading 3 Ways to Avert Workplace Fatigue
