Tag Archives: waste

This Is How Much Time Your Employees Waste at Work Every Day

Nate Vickery — March 26, 2018 Follow @NateMVickery— March 26, 2018 In today’s hyperconnected world, communication cannot be observed in a vacuum. The rise of sophisticated mobile devices, fast internet connections, chat apps, video messaging tools, and project management platforms has revolutionized the way we interact with each other. The benefits are obvious- the effective … Continue reading This Is How Much Time Your Employees Waste at Work Every Day

Don’t Waste Time Writing Company Blogs Until You Do These 6 Things

Kathy Heil — September 12, 2017 — September 12, 2017 Company blogs are an essential part of modern day marketing and brand journalism. I think most organizations realize this by now, but what remains a perpetual challenge is knowing how your company can generate the most impact from content creation efforts. Have you heard the … Continue reading Don’t Waste Time Writing Company Blogs Until You Do These 6 Things

5 Ways to Ensure Your Employee Training Program Isn’t a Waste of Time

Steve Rossetti — April 1, 2017 — April 1, 2017 Employee training is frequently an afterthought in strategic planning, treated as a formality without the foundational importance it should have. As a result, training does not drive engagement nor provide end usefulness, with surveys showing 70% of employees forget what they learned in training after … Continue reading 5 Ways to Ensure Your Employee Training Program Isn’t a Waste of Time

Don’t Waste Your Time On These 4 Social Media Marketing Tactics

by Susan Tucker Follow @getsusanmktgOctober 10, 2016 Whether to check in with friends, get updated on the latest news or to reply to your page fans, chances are you use social media for business, pleasure or both at some point throughout the day. And, if you’re logging in, chances are you’re spending more time than … Continue reading Don’t Waste Your Time On These 4 Social Media Marketing Tactics

In-Browser Viewability Can Move Advertising Away From Legacy Of Waste

by John Douglas, Op-Ed Contributor, August 17, 2016 Viewability is one of the hot-button topics that larger marketers have continued to focus on over the past few years. The increased importance has led to a rise in companies offering viewability solutions for advertisers. Each of these companies has its own technology to collect and measure … Continue reading In-Browser Viewability Can Move Advertising Away From Legacy Of Waste

4 Reasons Why Digital Marketers Can’t Afford to Waste Budget

by Katherine Buchholz July 6, 2016July 6, 2016 CPA is the holy grail for digital marketers – but I didn’t need to tell you that. What happens when there are forces working against you? Research shows up to $ 37 billion of worldwide marketing budgets are being wasted on poor digital marketing performance. That’s why … Continue reading 4 Reasons Why Digital Marketers Can’t Afford to Waste Budget