Ben Heath — June 13, 2018 — June 13, 2018 Facebook advertisers spend a lot of time trying to find the best possible target audiences. And rightly so. Finding the hyper-responsive prospects in your target market is often critical to Facebook advertising success. But whilst many advertisers spend a lot of time in Facebook’s Audience … Continue reading How to Boost Facebook ROAS by Retargeting Website Visitors
Syed Balkhi — May 14, 2018 Follow @SyedBalkhi — May 14, 2018 Have you ever seen an ad on social media for a product you were thinking about buying, but didn’t at the last second? Weird right? Well, as weird as it may seem that ads, targeted just for you, are following you as you … Continue reading Remarketing 101: How to Bring Visitors Back to Your Site
GDPR Sharpens Search Marketers’ Focus On Cross-Device Tracking, EU Site Visitors by Laurie Sullivan @lauriesullivan, April 26, 2018 Google began working on the European Union’s General Data Protection Regulation (GDPR) compliance more than 18 months ago. “It’s really important, and we care about getting it right,” Sundar Pichai, chief executive officer at Google, said during … Continue reading GDPR Sharpens Search Marketers’ Focus On Cross-Device Tracking, EU Site Visitors
Desktop Gets The Visitors; Mobile The Minutes by Jack Loechner , Staff Writer @mp_research, March 29, 2018 According to a new report from comScore, website visits are plateauing in the US, and the battle for visitors is increasingly being fought on smartphones. But despite mobile devices capturing the majority of digital minutes, the US still features … Continue reading Desktop Gets The Visitors; Mobile The Minutes
Arelthia Phillips — February 26, 2018 Follow @Arelthia — February 26, 2018 Once you have your site up and running, your priority should be to learn as much about them as possible. There are a number of programs that can help you do this. Google Analytics Google Analytics (GA) is free, and can be accessed … Continue reading How to Learn More About Your Website Visitors
Syed Balkhi — December 3, 2017 — December 3, 2017 Did you know that seven out of 10 visitors who abandon your site never return? That means if you’re not taking measures to connect with your abandoning visitors, you’re wasting your marketing budget and efforts. Let’s take a look at three different ways to turn … Continue reading 3 Strategies to Turn Abandoning Visitors into Subscribers
Graham Jones — December 2, 2017 Follow @grahamjones — December 2, 2017 When people land on a web page they take fractions of seconds to decide whether or not “this is for me”. Indeed, some studies have shown that this decision is made in around half a second, that’s before a visitor is even consciously … Continue reading Why Your Website Must Look Like Your Visitors
Marko Saric — October 31, 2017 Follow @MarkoSaric — October 31, 2017 A friend of mine told me that his goal is to have 500 loyal visitors daily within the first six months of launching a new blog. Most blogs will never attract that large an audience. In a world of millions of blogs, starting … Continue reading Blog Marketing 101: 40 Places To Promote Your Content And Get Visitors
Susan Friesen — September 14, 2017 Follow @eVisionMedia — September 14, 2017 Why Your Business Can’t Ignore the Importance of Providing a Positive User Experience (UX) komposita / Pixabay Does your site provide the best user experience? Bad website usability is not only bad for your users; it’s bad for your business too. What exactly … Continue reading 7 Frustrating Things Your Visitors Hate About Your Website
Helen Cartwright — August 30, 2017 — August 30, 2017 So much advice for business websites involves generating leads and securing loyal followers. Having a horde of raving fans is wonderful. It keeps you motivated, gives you consistent feedback and lets you know that you’re on the right track. But, visitors alone don’t make your … Continue reading 5 Secrets to Converting Visitors and Attracting Customers
