Tag Archives: Visitors

4 Ways to Delight First-Time Visitors to Your Website

Amanda Clark — November 20, 2019 Follow @GrammarChicInc You’re probably familiar with the old saying about first impressions. Well, it certainly holds true in the world of online marketing. So many of our marketing efforts, from emails to PPC ads to social media posts, are designed to generate website traffic. But that’s just half the … Continue reading 4 Ways to Delight First-Time Visitors to Your Website

Only 3.25% of Visitors Visit Your Blog (and Other Scary Statistics)

Lacy Boggs — July 29, 2018 Follow @blogspiration42 — July 29, 2018 ErikaWittlieb / Pixabay Last week, I attended the Digital Summit here in Denver, and I heard some pretty staggering statistics about the state of content marketing. For example, Rand Fishkin gave a really interesting keynote on search and organic traffic from Google. Not … Continue reading Only 3.25% of Visitors Visit Your Blog (and Other Scary Statistics)

How to Boost Facebook ROAS by Retargeting Website Visitors

Ben Heath — June 13, 2018 — June 13, 2018 Facebook advertisers spend a lot of time trying to find the best possible target audiences. And rightly so. Finding the hyper-responsive prospects in your target market is often critical to Facebook advertising success. But whilst many advertisers spend a lot of time in Facebook’s Audience … Continue reading How to Boost Facebook ROAS by Retargeting Website Visitors

GDPR Sharpens Search Marketers’ Focus On Cross-Device Tracking, EU Site Visitors

GDPR Sharpens Search Marketers’ Focus On Cross-Device Tracking, EU Site Visitors by Laurie Sullivan  @lauriesullivan, April 26, 2018  Google began working on the European Union’s General Data Protection Regulation (GDPR) compliance more than 18 months ago. “It’s really important, and we care about getting it right,” Sundar Pichai, chief executive officer at Google, said during … Continue reading GDPR Sharpens Search Marketers’ Focus On Cross-Device Tracking, EU Site Visitors