Tag Archives: Versus

Monday.com Versus Smartsheet

Monday.com Versus Smartsheet Aaron Heienickle / 26 May 2023    In today’s fast-paced business environment, effective project management and collaboration are crucial for the success of any organization. With numerous software solutions available, it can be challenging to choose the right platform to streamline workflows and optimize productivity. Two popular options in the market are … Continue reading Monday.com Versus Smartsheet

Monday.com Versus Asana.com | Comparison

Monday.com Versus Asana.com | Comparison Aaron Heienickle / 12 Apr 2023   Monday.com and Asana.com are two popular project management tools that help teams manage their workflows and collaborate seamlessly. While both platforms offer similar features, such as task management, visualization, and automation, there are some differences in user experience and customization abilities. Monday.com is … Continue reading Monday.com Versus Asana.com | Comparison

Defend Against Consumer Tradedown: It’s Your Brand Versus… Itself

Defend Against Consumer Tradedown: It’s Your Brand Versus… Itself by Hunter Thurman , December 23, 2022 The following was previously published in an earlier edition of Marketing Insider. As product marketers face inflationary pressures, many wonder, at what point will people switch from premium to store brands? But neuroscience reveals this fallacy. Consumer data shows … Continue reading Defend Against Consumer Tradedown: It’s Your Brand Versus… Itself

Defend Against Consumer Tradedown: It’s Your Brand Versus… Itself

Defend Against Consumer Tradedown: It’s Your Brand Versus… Itself by Hunter Thurman , October 3, 2022 As product marketers face inflationary pressures, many wonder, at what point will people switch from premium to store brands? But neuroscience reveals this fallacy. Consumer data shows that  even in lower-income households, pricing considerations do not solely underlie shopper … Continue reading Defend Against Consumer Tradedown: It’s Your Brand Versus… Itself

Don’t Be Website Domain Trendy: The .io Versus .com Business Problem You Need to Understand

Jeffrey Gabriel December 15, 2021 Domain trends can hurt your business. Especially if you choose .io over the traditional .com domain. This also holds true for .co, .net, and so on. Let’s not forget the sizable advantage a business has with a .com domain. Why is all this domain discussion so important? The trust factor, … Continue reading Don’t Be Website Domain Trendy: The .io Versus .com Business Problem You Need to Understand

Digital Currency Versus Bitcoin and the Future of Money

Daniel Burrus July 24, 2021 When Bitcoin debuted in 2009, I published an article making a few predictions using my Hard Trend Methodology that have proven to be highly accurate. While I stated that cryptocurrency and blockchain technology represented a Hard Trend that would grow exponentially, it is time to discuss the next Hard Trend: … Continue reading Digital Currency Versus Bitcoin and the Future of Money

Hard Bounce Versus Soft Bounce – Does it Affect Email Deliverability?

Kevin George — September 5, 2019 Follow @imkevin_monk — September 5, 2019 Among the different email marketing metrics like open rate and click-through rate that you often take into consider, there is another metric that should not be overlooked. It is known as “BOUNCE RATE”. While open rate and click-through rate are positive metrics, bounce … Continue reading Hard Bounce Versus Soft Bounce – Does it Affect Email Deliverability?

Email Marketing Versus Email Automation: The Difference Between the Two and How Marketers can Leverage it

Kevin George — March 28, 2019 Follow @imkevin_monk — March 28, 2019 The number of email users globally has reached a count of 3.8 billion. In fact, by the year 2023, it will reach a whopping 4.4 billion users. These figures are enough to show how email as a marketing channel can work wonders for … Continue reading Email Marketing Versus Email Automation: The Difference Between the Two and How Marketers can Leverage it