By Mansi Dhorda February 5th, 2016 Facebook, Twitter, Instagram, YouTube, and LinkedIn have become almost ubiquitous in our daily lives. The effect is so strong that today it is imperative for businesses to have a social presence. Yet, not all are using the true potential of social media to improve their bottom line. In fact, it … Continue reading Are You Using Social Media Effectively For Your Ecommerce Business?
by Sarah Smith February 5, 2016February 5, 2016 When it comes to conducting business online, trust is one of the scarcest and hardest-to-earn resources. No amount of money can purchase it, and it’s incredibly difficult to replace once it has been lost. Trust can be a defining factor that drives potential customers to choose your … Continue reading 7 Simple Techniques You Should Be Using to Build Trust Online
by Larry Alton February 4, 2016 Follow @larryalton3February 4, 2016 The key to standing out in a crowded online world with cookie cutter websites and recycled templates is to design a website that grabs the user’s attention from the moment they first visit. And while there are many strategies to capturing attention and engaging the … Continue reading 3 Things to Know About Using Motion and Movement in Web Design
By Ruud Hein February 3rd, 2016 The larger and older the website you’re working on, the harder it becomes to find duplicate content and thin content. Add external duplication to (too much) internal duplication and your site can be demoted or even completely filtered out in search results. Add too much thin content and especially when … Continue reading Finding Pages With Duplicate Or Thin Content Using A1 Website Analyzer
by Sheryl Jefferson February 3, 2016 Follow @ThatLTMLadyFebruary 3, 2016 There is currently a plethora of social media platforms currently out these, it’s mind-blowing! From networking, to hooking a spouse, writing blogs to comparing businesses, the list is exhaustive! I have worked with several small businesses and start-ups who want to step into the social … Continue reading 6 Social Media Platforms Your Business Should Be Using
by Mark Preston January 30, 2016 Follow @MarkPreston1969January 30, 2016 Do you know the most crucial element of making sales? It’s being found. If you aren’t being discovered, especially on the web, you’re shooting yourself in the foot and losing a major competitive advantage. We know that sometimes SEO takes a backseat in marketing strategies, … Continue reading Using Local SEO to Maximize Your Sales Potential
by Cormac Reynolds January 29, 2016January 29, 2016 Instagram has now over 400m followers and is a big part of the Facebook family in terms of reach and also potential for advertisement and revenue. There are a number of awesome sites and apps out there that can be used in conjunction with Instagram that enrich … Continue reading 5 Instagram Tools Your Brand Needs to Start Using Today
by Justina Perro January 29, 2016January 29, 2016 Launching your app can be both exciting and extremely stressful. Given the amount of time (and money) you’ve spent developing it, you want to make sure it’s a success. And the first step to app success is earning users. That’s where Facebook can help. With its highly … Continue reading A Step-By-Step Guide to Creating an App Acquisition Campaign Using Facebook Ads
by Laura Jefferson January 29, 2016January 29, 2016 Not only do we have to keep up with Facebook, Instagram, and Twitter these days, but Snapchat is rapidly making its way to the top in the race for social media users. As a 20-something, I fall right into the 18-32 year old age range that makes … Continue reading Snap to It, Already: How Brands are Using Snapchat as a Marketing Tool
by Dave Orecchio January 24, 2016 Follow @HighTechMKTJanuary 24, 2016 Targeting high-impact keywords is critical to success every time you prepare an article in your content marketing system. The Google Keyword Planner tool is a tremendous resource for identifying keywords with a healthy mix of search potential and limited competition. Keywords with moderate traffic, but … Continue reading 7 Insider Tips for Using Google’s Keyword Planner
