Tag Archives: Using

Unconventional Ways to Generate Leads Using Social Media 

Mark Quadros — March 25, 2020 Are you looking to generate leads but you’re a little clueless with where to start? Look no further than the social media landscape. Social media, if you already aren’t leveraging it, is an untapped goldmine for boosting your leads. Having a presence on popular social networks like Instagram and … Continue reading Unconventional Ways to Generate Leads Using Social Media 

Using location data to track coronavirus: An opportunity and tremendous risk

The information could be used to map the spread of the infection and predict where outbreak clusters might happen next. Greg Sterling on March 18, 2020 First Israel proposed using a “secret trove” of cellphone data to track the spread of coronavirus infection in the country, tapping a mobile phone database “secretly gathered to combat … Continue reading Using location data to track coronavirus: An opportunity and tremendous risk

Create a healthy partnership with your internal teams using agile marketing

It’s time to ditch the order-taking syndrome and build stronger partnerships with your stakeholders. Stacey Ackerman on March 9, 2020 A lot of marketers find themselves in the position of being an order taker with their internal stakeholders who have lost sight of the value we bring to the table. With agile marketing, we can … Continue reading Create a healthy partnership with your internal teams using agile marketing

It’s 2020. Why Isn’t Your SMB Using Video Marketing When It’s the Most Effective Form of Online Marketing? [Study]

Brian Wallace — March 6, 2020 Video creation platform Promo.com invested time talking to hundreds of small businesses (SMBs) to break down their online marketing efforts, including how they create and share videos and how they measure success. The more we know, the less we have to reinvent the marketing wheel and it helps us … Continue reading It’s 2020. Why Isn’t Your SMB Using Video Marketing When It’s the Most Effective Form of Online Marketing? [Study]

How to Pick Strategic Blog Post Ideas Using Topic Clusters

Jenn Villa — February 28, 2020 Content marketers everywhere are searching for new ways to enhance their content/blogging strategy. One of the latest and greatest tactics is to define and build out topic clusters— an idea that’s gaining a lot of attention within the writer’s community. That’s because mapping out a clear content plan using … Continue reading How to Pick Strategic Blog Post Ideas Using Topic Clusters

6 Pro Tips for Using LinkedIn That Won’t Make You Look Like an Amateur

Arik Hanson — January 29, 2020 I spent a lot of time on LinkedIn these days. It is, without a doubt, the most valuable social network to me now (in a professional sense). So, I see a lot of “interesting” behavior–especially among people who are often looking for a job! Now, I don’t claim to … Continue reading 6 Pro Tips for Using LinkedIn That Won’t Make You Look Like an Amateur

5 Tactics to Pocket for Future Coaching Sessions with your Agents: Coach Using Data to Improve Employee Performance Management in your Contact Center

Veronica Krieg — January 27, 2020 Only one in four employees think that their managers deliver meaningful feedback, or that the feedback they get helps them work better. What’s worse, a slim 21% of employees think their performance is managed in a way that motivates them to do outstanding work. Contact center managers struggle to … Continue reading 5 Tactics to Pocket for Future Coaching Sessions with your Agents: Coach Using Data to Improve Employee Performance Management in your Contact Center

Create Faster and More Accurate Forecasts Using Probabilities

Julia Wester — January 16, 2020 The most important question to stakeholders is often “When can it be done?” There is a lot that goes into answering that seemingly simple question. What is involved in the work? What else are we doing? What risks are there? The questions go on and on. Traditional estimation processes … Continue reading Create Faster and More Accurate Forecasts Using Probabilities