Susan Friesen September 6, 2021 Isn’t it exciting to build a new website? Picking the colours, designing your logo, getting the home page looking just right. I totally understand why entrepreneurs get caught up in how their website looks – that’s the fun part! The trouble is how your website looks is only half the … Continue reading Using SEO To Inform Your Website Content Strategy
Matthew Popham September 3, 2021 A CRM system is a tool used to organize and store all data related customer information. It allows you track sales leads, phone calls, emails, meetings in one central hub for improved efficiency of operations with your customers. Because we have all the customer data in one hub, it greatly … Continue reading The Impact of Using a CRM on Business Activities
Victor Blasco September 2, 2021 Online sales have become the easiest and most practical way to do business in our interconnected digital world. But still, many people don’t feel safe purchasing products they can’t see, from strangers they know nothing about. If you want to make it in the eCommerce arena, you need a reliable … Continue reading 3 Powerful Ways to Nurture Consumer Trust in Your eCommerce Company Using Video
Becoming the Official Relaxation Partner for MLS’s NYC FC is just one stop on their data-driven roadmap. Chris Wood on September 1, 2021 Major League Soccer’s New York City Football Club is a little more mellow this year with Leilo as the team’s Official Relaxation Partner. What is Leilo? It’s a carbonated beverage made from … Continue reading How Leilo is using technology to create a new category
Pallavi Tyagi September 1, 2021 LinkedIn is without a doubt one of the most powerful social media lead generators for B2B marketers, allowing companies to express their brand story in a unique and relevant way. In fact, the social media site encourages people to share material and interact with experts. This makes it perfect for … Continue reading Using LinkedIn for B2B Marketing
Enstine Muki August 31, 2021 Google is the master of search engines. The free SEO tool called Google Search Console (GSC) is my favorite when it comes to optimizing my existing content for improved search performance. The truth is that many marketers don’t even know about the simple tips I’m about to share in this … Continue reading How to Increase Natural Traffic Using Google Search Console
Ron Stefanski August 24, 2021 LinkedIn is a thriving platform that millions of professionals use to keep up with their industry, find jobs, grow their skills, and build their networks—making it a powerful marketing tool for B2B businesses, no matter how big or small. There are a number of ways to use LinkedIn to market … Continue reading 10 LinkedIn Company Page Features You Need to Be Using Yesterday
Gaurav Sharma August 13, 2021 Social media and AI both have emerged as great ways of marketing your business online. While social media provides you with a platform to potentially reach 4.2 billion people, AI has started to find applications in numerous marketing fields. Image via We Are Social And, when it comes to the … Continue reading How to Boost Your Social Media Campaigns Using AI
Steven Imke August 13, 2021 A value ladder is simply a sequence of offers that increase in price and value. They are used to build trust and maximize the lifetime value of each customer. Allow me to share with you a concrete example of the value ladder concept. My son works at a tire store. … Continue reading How to Extract More Revenue Using a Value Ladder
Burak Ciflikli August 10, 2021 Transparency has become more than just a business buzzword — it’s a major operational movement across companies. Take the concepts of workflow management and automation, for example. They’ve become increasingly valuable to organizations trying to streamline processes and boost efficiencies. There are many benefits to controlling and monitoring workflows. Businesses … Continue reading How to Create an Audit Trail Using Your Automated Workflow Management Solution
