Tag Archives: Tools

5 Tools to Help You Create CTAs Your Audience Simply Can’t Miss

by Christopher Jan Benitez June 13, 2016 Follow @christopherjanbJune 13, 2016 Photo by Enid Martindale at Flickr. The CTA, or call-to-action, is one of the most important elements in the conversion process. While headlines, images, and other content elements work together to captivate and engage the audience, the CTA gives that final “push” that will … Continue reading 5 Tools to Help You Create CTAs Your Audience Simply Can’t Miss →

Adjusting to Google’s ad layout change with attribution tools

Worried about the changes to Google’s ad layout? Don’t panic. Columnist Eric Dezendorf says attribution may help you determine the best next steps. Eric Dezendorf on May 25, 2016   In case you’ve been buried under a rock and hadn’t heard, Google on February 19 made a substantial change to its search engine results page … Continue reading Adjusting to Google’s ad layout change with attribution tools →

Pinterest Tools For Marketers And Social Media Managers

By Hazel Mae Pan May 24th, 2016 Pinterest is an emerging social media powerhouse that has not been included in most marketers’ and social media managers’ priority mediums compared to mainstays such as Facebook, Twitter, Google+, or Instagram. However, with its rapidly booming stats, that may soon change. 31% of adult Internet users use Pinterest Click … Continue reading Pinterest Tools For Marketers And Social Media Managers →