Susan GilbertJune 11, 2015 Reach More Customers for Your Business Through Authority Marketing Word of mouth online is the main driver for a brand or business today, as the consumer dictates how a reputation is built. When a person buys a product or service they usually turn to social media to gather feedback and ask … Continue reading 3 Tips to Establish Your Business As An Authority
Stacy GoodmanJune 11, 2015 Although Pinterest maintains many of the elements of a social channel—follower counts, personal feeds and community-oriented actions (e.g. sharing, commenting, etc.)—it has also evolved into a deeply personal platform that informs what people buy. According to a new study conducted by Pinterest in partnership with MillwardBrown, two-thirds of pins represent brands … Continue reading 12 Simple Tips for Empowering Your Pins
Minimizing the amount of time you spend accessing and compiling data from your marketing technologies will give you more time to think about what’s really important, says columnist Katrin Ribant. Katrin Ribant on June 9, 2015 We all try to put our focus on the customer. Of course we do. But all marketers know that … Continue reading Avoid The Martech Wormhole: Tips For Integration So You Can Focus On The Customer
Robert JanisJune 7, 2015 So you’ve started your own home business. Congratulations! Becoming an entrepreneur is an exciting moment, whether you’re a stay at home parent looking to make a little extra money, a twenty-something just out of college with an idea that can’t be beat, or a retiree who is looking for a change … Continue reading Tips for Marketing Your Home Business Online
Lori SoardJune 6, 2015 One issue I see as an editor over and over are articles that are pretty lengthy and have a lot of redundant information. As a writer, you have something to say. That’s why you write after all. Writers also tend to be word lovers. It is easy for them to add … Continue reading Top Editing Tips for Cutting a Lengthy Post Down to Size
Niraj Ranjan RoutJune 6, 2015 Time is money, no matter what your line of work. Whether you provide support for the back-end operations of a bank, or develop a mobile game, every bit of time you spend on development, support, marketing, sales… it all contributes towards your cost. Now, you’ll find many, many ways of … Continue reading 7 Tips for Running a No-Leakage Support and Sales Machine
VerticalResponseJune 5, 2015 Are you preparing for summer? People everywhere are breaking out the grill, tilling up the garden and hitting the gym to tone up their beach body. While there’s a lot on your seasonal to-do list, your email subject lines could use a little summer lovin’ too. As we welcome rising temperatures and … Continue reading 50 Summer Subject Lines + Tips to Write Sunny Subject Lines
VerticalResponseJune 4, 2015 You’ve worked hard to create or find a great product, and now it’s time for your customers to reap the benefits. But because you’re unveiling something new and possibly unfamiliar, it’s important to keep messaging clear, concise and helpful. Any announcement email should tell the customer three things: What the new product … Continue reading 3 Tips for Retailers Promoting a New Product via Email
Priya Florence ShahJune 4, 2015 I wrote this article (originally called Search Engine Optimization For Blogs) in 2004 and when I revisited it, I was pleasantly surprised to find that it was not as outdated as I feared. A lot of these tips are still valid, but I have added a few new ones and … Continue reading 10 Search Engine Optimization (SEO) Tips For Blogs – Updated For 2015
Leah KlingbeilJune 3, 2015 Social media is becoming a starting point for all marketing campaigns. For some, social media is where a campaign starts and ends. We all know that executing a marketing campaign can be quite time consuming and tiresome. Add that extra layer of social media and you’ve got yourself a 24 hour … Continue reading 4 Social Media Scheduling Tips
