Tag Archives: Tips

LinkedIn Profile Tips for Professionals in Transition, Part 2

Erin Dore MillerJune 20, 2015 In the first part of this series, I encouraged professionals on LinkedIn and, more specifically, job seekers to make sure that they are representing themselves and their experience accurately on their LinkedIn Profile. This tip is one of the most important LinkedIn Best Practices. Continuing our focus on tips for … Continue reading LinkedIn Profile Tips for Professionals in Transition, Part 2 →

3 Tips To Turn Anonymous Users Into Known Customers

Rachel SerpaJune 19, 2015 To reach customers with a level of relevance that grows conversions and loyalty, marketers must understand their users. We’re not talking about observing anonymous on-site behaviors and researching general browsing habits – we’re talking about really learning who they are. Prompting users to self-identify by registering and logging in on your … Continue reading 3 Tips To Turn Anonymous Users Into Known Customers →

5 Tips for Running an A/B Test on a Budget

Meg ListerJune 17, 2015 A/B tests are like eating your vegetables. You know they’re good for you, and they’re something you’re supposed to do, right? The trouble is that they can be intensely time- and money-consuming. You’re probably already envisioning a process filled with negotiations with graphic designers and engineers, time-consuming integrations, maybe even difficulty … Continue reading 5 Tips for Running an A/B Test on a Budget →