Contributor Andrew Dennis shares recent tweets made by Google public Search Liaison Danny Sullivan and looks at how they’ve helped SEOs get a better understanding of what’s OK when it comes to link building. Andrew Dennis on August 29, 2018 I feel invigorated. For the first time in what seems like a long time, a … Continue reading This SEO nerd says its OK to ask for links
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Email marketing turned 40 this year. Now what?
Even the first email marketing message, however spammy, achieved astounding results. Contributor Kyle Henderick explains how far we’ve come since then and where we’re headed. Kyle Henderick on August 27, 2018 Earlier this year marked the 40th anniversary of the first mass marketing email. On May 3, 1978, a marketer for Digital Equipment Corporation … Continue reading Email marketing turned 40 this year. Now what?
Case Study: How Not Having Online Reviews Lost This Local Business a Job
Mike Brooks — August 16, 2018 Follow @michaelsbrooks — August 16, 2018https://traffic.libsyn.com/nuclearchowder/Case_Study-_How_Not_Having_Online_Reviews_Lost_This_Local_Business_A_Job.mp3 This may be one of the most important podcasts/blog posts I’ve done in a while. Today I want to show you how a local business lost a job in seconds right on Facebook. But the worst part for them, not only may they … Continue reading Case Study: How Not Having Online Reviews Lost This Local Business a Job
Pinterest says it will attract some 50M back-to-school shoppers this season
Kohl’s, DSW and The Children’s Place are among the retail brands running back-to-school ads on Pinterest this year. Amy Gesenhues on August 15, 2018 As students gear up to head back to class, we are at the peak of back-to-school shopping season. Starting in early July and lasting through September, Deloitte’s 2018 Back … Continue reading Pinterest says it will attract some 50M back-to-school shoppers this season
This Isn’t a Good Use of My Time
Lacy Boggs — July 20, 2018 Follow @blogspiration42 — July 20, 2018 Many, many years ago, I had a terrible boss. Remember that book/movie “The Devil Wears Prada”? She was like that, but without the redemptive story arc. And one of her favorite phrases to say to me when I didn’t somehow psychically anticipate her … Continue reading This Isn’t a Good Use of My Time
Freelance Gigs: How to Find Freelance Work This Year
Kaitlin Westbrook — July 12, 2018 Follow @kaitwarren — July 12, 2018 What are freelance gigs? “Freelance gigs” may be interpreted differently by different people. Basically, a freelance opportunity is contract work done for clients or businesses. Freelance gigs allow professionals to complete various projects short-term, which in turn allows many people to control their … Continue reading Freelance Gigs: How to Find Freelance Work This Year
4 Simple Reasons for Why this Webinar Invitation Works
Howard J. Sewell — July 6, 2018 Follow @hjsewell — July 6, 2018 Webinars are a dime a dozen. As a marketer, how do you make your Webinar invitations stand out from the crowd, a challenge made bigger when you’re presenting on a topic (say, GDPR) that is so commonplace as to be completely generic? … Continue reading 4 Simple Reasons for Why this Webinar Invitation Works
Inbound Marketing Not Bringing You Results? Try This.
By Rohan Ayyar July 4th, 2018 Inbound marketing or content marketing as it’s interchangeably called, has been enjoying its day in the sun for a few years now. Recent figures from Marketing Charts shows that 86% of B2C companies and 91% of B2B companies actively invest in inbound marketing. This comes as no real surprise. Inbound … Continue reading Inbound Marketing Not Bringing You Results? Try This.
This Is Why Being an Employee Is Not Like Being a Navy SEAL
Liz Kislik — June 26, 2018 Follow @lizkislik — June 26, 2018 An up-and-coming manager at one of my client companies asked for help with a longstanding employee. Over time, his behavior had become problematic for other employees — and sometimes for customers as well. In addition to making more and more mistakes and creating … Continue reading This Is Why Being an Employee Is Not Like Being a Navy SEAL
The Affiliate Marketing Playbook To Skyrocket Your Commissions This Year
Jyoti Agrawal — June 20, 2018 — June 20, 2018 The ultimate internet marketing dream – sit by the beach somewhere on a remote island sipping a margarita while wads of cash are credited to your bank account, aka passive income. It’s a beautiful dream, but I’m sure you’ve finally figured out that passive income … Continue reading The Affiliate Marketing Playbook To Skyrocket Your Commissions This Year