Nicole Blanckenberg — November 11, 2018 Follow @https://twitter.com/NicoleBlancken — November 11, 2018 When it comes to BFCM PPC strategies, the first thing to understand is that competition during the next couple of weeks will be intense. That means you have to reevaluate your platforms, budgets, bids and goals before Thanksgiving weekend, ensure you get the … Continue reading Crush BFCM Sales With This Ultimate PPC Strategy
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How to Segment Your Email List to Boost Sales This Holiday Season
Syed Balkhi — November 4, 2018 Follow @SyedBalkhi — November 4, 2018 Your email subscribers are the best people to promote your holiday sales to; they’re loyal followers of your brand and you can send messages straight to their inboxes to invite them to shop at your website or store. But you can’t send the … Continue reading How to Segment Your Email List to Boost Sales This Holiday Season
This Generation Is Reshaping Our World (It’s Not the One You Think)
Judi Friedman — October 30, 2018 — October 30, 2018 For decades, conventional wisdom has cast Generation X—those born between the early 1960s and mid-1980s—as too disreputable, too insignificant or too uncategorizable for advertisers to bother with. Some research suggests that they are a small, iconoclastic group of skeptical budgeters who are rarely swayed by … Continue reading This Generation Is Reshaping Our World (It’s Not the One You Think)
5 Email Marketing Tactics to Increase Sales by 90% This Black Friday
James Scherer — October 30, 2018 — October 30, 2018 Email is one of the biggest drivers of sales around Black Friday. Do you have your strategy in place? This article will focus on five major email marketing tactics, specifically for Black Friday. The tactics in this post have increased purchase-rates by 90%, on average, … Continue reading 5 Email Marketing Tactics to Increase Sales by 90% This Black Friday
I Can’t Believe This Problem Still Exists In Social Media and Beyond
Mike Allton — October 26, 2018 Follow @Mike_Allton — October 26, 2018 when we are loved we are afraidlove will vanishwhen we are alone we are afraidlove will never returnand when we speak we are afraidour words will not be heardnor welcomedbut when we are silentwe are still afraid ~ Audre Lourde I heard … Continue reading I Can’t Believe This Problem Still Exists In Social Media and Beyond
The B2B Client-Agency Relationship: How Do We Make This Marriage Work?
John Gilbert — October 19, 2018 — October 19, 2018 Like any relationship, business or personal, it can be contentious if their individual needs are not mutually met. The B2B client-agency relationship is certainly no exception to this rule. Both may have different motivations, but their common mission is to achieve success in advancing the … Continue reading The B2B Client-Agency Relationship: How Do We Make This Marriage Work?
This Is How to Turn Your Hobby Into a Thriving Business
Peter Daisyme — October 18, 2018 — October 18, 2018 Free-Photos / Pixabay According to Gallup, half of employees are ready to leave their jobs. Some of these individuals might even go on to start their own businesses. While statistics indicate that half of those startup attempts will be unsuccessful, right now the small business … Continue reading This Is How to Turn Your Hobby Into a Thriving Business
Please Don’t Send This to Everyone You Know
Donna Papacosta — October 9, 2018 Follow @donnapapacosta — October 9, 2018 If you’re on Facebook, you’ve probably been deluged with a message that goes something like this (complete with errors): Hi. I actually got another friend request from you (October 09, 2018)… which I ignored so you may want to check your account. Hold … Continue reading Please Don’t Send This to Everyone You Know
Try This Instead: 7 Ways You’ve Been Killing Your Productivity
John Rampton — September 21, 2018 — September 21, 2018 Pexels / Pixabay Do you feel like you aren’t as productive and focused as you should be? Have you been killing your productivity? Instead of searching for the latest productivity hack, evaluate your existing habits. You may discover that you don’t need to try out … Continue reading Try This Instead: 7 Ways You’ve Been Killing Your Productivity
Find anomalies in your campaign spending with this Google Ads script
Contributor Daniel Gilbert shares a customizable script that lets you check for overspending or underspending in your Google Ads account by finding changes in spending. Daniel Gilbert on September 7, 2018 Have you ever had a campaign spend a touch more than expected and taken a too long to spot it? No one … Continue reading Find anomalies in your campaign spending with this Google Ads script