Tag Archives: think

Think Big: 4 Ways to Make Your Small Business Feel Like the Pros

Business Development

Sarah Jordan — April 7, 2017 Follow @http://www.twitter.com/sarahmcjordan— April 7, 2017 Small businesses definitely have their advantages. They’re lean, nimble, and offer a niche product or service that big businesses sometimes can’t. But they can also feel detached from its customers if they’re not taking the right measures. And just because you’re small doesn’t mean … Continue reading Think Big: 4 Ways to Make Your Small Business Feel Like the Pros →

Should You Hire a Consultant? The Answer Is Not as Simple as You Think

Outsourcing

Daniel Matthews — March 24, 2017 Follow @danielmatthews0— March 24, 2017 From the way some execs talk about consultants, they might as well be a four letter word. These bloodsucking scum prey on unsuspecting companies through the promise of improved processes and an unbiased perspective, marketing themselves as some sort of cure-all for the common … Continue reading Should You Hire a Consultant? The Answer Is Not as Simple as You Think →

Engaging Your Employees Starts Exactly Where You Think It Does

Employee Engagement

George LaRocque — February 15, 2017 Follow @glarocque— February 15, 2017 For years it’s been clear that as modes of communication and collaboration in the workplace have gone through digital disruption the impact on employee engagement would be great. An annual survey alone on just about anything in business has lost its effectiveness. Business cycles … Continue reading Engaging Your Employees Starts Exactly Where You Think It Does →

What the Experts REALLY Think About Performance Management

Performance Management

Michael Heller — February 14, 2017 — February 14, 2017 Performance reviews have been a long-time subject of debate. With the implementation of new HR technologies like automated microfeedback, people are starting to question whether regular performance reviews are useful at all. Shockingly, only 8% of companies believe their performance review process is highly effective—so … Continue reading What the Experts REALLY Think About Performance Management →

Report: Marketers like AI-based tools, but think they already have them

Marketing Platforms

Forrester Consulting study confirms the idea that marketers want AI but don’t yet understand what it offers. Barry Levine on February 13, 2017    Marketers sure love them some artificial intelligence (AI). Even if they’re not quite sure what it is or whether they are already using it. That was the big takeaway from a … Continue reading Report: Marketers like AI-based tools, but think they already have them →

Is Free Shipping Really as Profitable as We Think?

eCommerce Strategies

Nicole Blanckenberg — February 10, 2017 Follow @https://twitter.com/StoreYaCom— February 10, 2017https://blog.storeya.com/wp-content/uploads/2017/02/EP112ECOMMERCEFUEL-1.mp3 Every major eCommerce blog has a post about how free shipping is a must. A must, in order to retain customers and drive sales. And I won’t lie, I have personally advocated free shipping to a lot of merchants. I mean, why wouldn’t I, … Continue reading Is Free Shipping Really as Profitable as We Think? →

Study: Your anonymous web browsing isn’t as anonymous as you think

Website Metrics

A new paper from Princeton and Stanford researchers says their model for user identification works up to 70 percent of the time, using only anonymous browsing histories. Barry Levine on February 1, 2017   Data privacy advocates — and marketers concerned about ensuring user privacy — may have a new worry. It’s possible to determine … Continue reading Study: Your anonymous web browsing isn’t as anonymous as you think →

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