by Jeff Millett March 12, 2016 Follow @jefftheseowhizMarch 12, 2016 Spring is coming. Bright green blades of grass are beginning to peek up from under leaves on the ground, bulging flower buds are preparing to burst, bringing radiant flowers back into the world and along with all this new life comes a feeling of rejuvenation. … Continue reading 4 Things You Can Do To Spruce Up Your SEO Campaign This Spring
by Brian Stupp March 12, 2016 Follow @IOUFinancialMarch 12, 2016 You can boost your company’s size, and hopefully its profits, by making a smart acquisition. Not all acquisitions make sense, and an ill-conceived one can send your small business down in flames. So it’s important to size up a target company along several dimensions before … Continue reading 5 Things to Consider Before Expanding Through an Acquisition
by Jonathan Bright March 9, 2016 Follow @SoutherlyCommsMarch 9, 2016 The Internet of Things is on the horizon of content creators and data scientists alike, though many have a guarded stance on the subject right now. So what sort of effect can digital marketing expect from the Internet of Things? Whenever the ‘Internet of Things’ … Continue reading In the Internet of Things, Context Is King
by Rahis Saifi March 8, 2016March 8, 2016 Whether you want to run a casual blog or you want to sell goods more effectively, you need to have a good website. The problem is that you can’t simply buy a domain name, pay for hosting, install WordPress, slap on a nice theme, and then call … Continue reading 6 Things You Could Do to Improve Your Online Marketing Strategy
by Carmelo Hannity March 1, 2016 Follow @carmelohannityMarch 1, 2016 While the overall concepts of link building may not change drastically from year-to-year, it seems like there are always some shifts and alterations that disrupt our approach. Link building can be a daunting concept in and of itself, and it can feel like a lot … Continue reading 8 Things You Should Know About Link Building in 2016
by Brandon Leibowitz February 26, 2016 Follow @seooptimizersFebruary 26, 2016 Not long ago, Google changed its methods for ranking web sites. This has created an issue for many businesses, forcing them to consider their SEO (search engine optimization) approach. For enterprise companies, SEO is more important than ever. This is why I have decided to … Continue reading Things You Need to Tweak in Your SEO Campaign for the Rest of 2016
by Bonnie Harris February 26, 2016 Follow @waxgirl333February 26, 2016 Social media has opened up a world of affordable, highly visible advertising. Understanding this world requires a solid grasp on marketing and computer science. Facebook advertising offers more than one form of audience-specific advertising platforms, each of which has its own legal, fiscal and promotional … Continue reading 5 Things To Know About Facebook Advertising
by Mark Irvine February 23, 2016February 23, 2016 It’s never a slow week in SEM. Last week, the Wordstream office was enjoying a short work week, unseasonably pleasant Boston weather, and the birthday of our beloved Erin Sagin. And while we were all enjoying our peaceful weeks, Google decided to start rolling out the biggest … Continue reading The New Google SERP: 3 Changes & 3 Things That Haven’t Changed…Yet
Columnist Rae Hoffman discusses how ad-supported publishers need to adapt to the massive growth in mobile media consumption. Rae Hoffman on February 23, 2016 With the rise of mobile media consumption, ad-dependent publishers need to remodel their monetization strategies to account for and adapt to the shifting tide in how users are accessing content … Continue reading Things Affiliate & Ad-Dependent Publishers Must Consider In The Age Of Mobile
by Tara Brannigan February 17, 2016February 17, 2016 Video content on social media is booming. Facebook is reporting over 8 billion daily video views, YouTube’s watch time is rising 60% year over year, and Periscope users are consuming over 40 years worth of videos per day. With traditional broadcast mediums in decline, adapting to the … Continue reading 7 Things Not to Do With Social Video
