Ty Mezquita April 2, 2021 Since Instagram’s official launch in 2010, it’s seen more than 1 billion accounts opened with users sharing close to 100 million photos every day. Instagram’s popularity skyrocketed since its launch due to it being a social network like no other, offering a unique visual twist. Unlike Twitter and Facebook, Instagram … Continue reading Instagram Scams: How To Avoid Them
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A.I. Requires Repositioning Your Workforce Rather Than Laying Them Off
Daniel Burrus March 15, 2021 Artificial intelligence (A.I.), one of the 20 core technologies I identified back in 1983 as the drivers of exponential economic value creation, has started out simple. From Amazon’s Alexa, Siri on your iPhone, or proclaiming “hey, Google…” in your home, there are several small but impactful applications of A.I. that … Continue reading A.I. Requires Repositioning Your Workforce Rather Than Laying Them Off
Don’t Give Your Employees Sick Days – Give Them Wellness Days and Disconnect Fridays
Sourov De March 5, 2021 It’s happening. Zoom fatigue, the dog days of winter, being inside all the time, day 1,258,739 of the pandemic. We might be feeling okay physically, but there is no shortage of reasons why we might be feeling drained mentally. If we’re not physically “sick” is it okay to take a … Continue reading Don’t Give Your Employees Sick Days – Give Them Wellness Days and Disconnect Fridays
What are Mobile Deep Links? (& How to Use Them)
Trupti Desai March 4, 2021 How far are you from your cell phone right now? Chances are, it’s within reach. If you’re like most people, your phone doubles as a calendar, notepad, web browser, entertainment, connection to friends and family, and a way to shop. We do so much on our phones. In fact, the … Continue reading What are Mobile Deep Links? (& How to Use Them)
Why Recommendations on LinkedIn Matter and How to Request Them
James Potter February 24, 2021 An increasingly important aspect of your LinkedIn profile are recommendations as they can make a big and positive difference to your online reputation when someone looks you up or does their due diligence. Recommendations are reflections of the good work you have done, the impact you’ve had on people and … Continue reading Why Recommendations on LinkedIn Matter and How to Request Them
4 Email Marketing Mistakes Affecting Your Conversions (And How to Fix Them)
Syed Balkhi February 18, 2021 If you’re like many business owners, you use email marketing to stay in contact with your customers and nurture leads. After examining internal data and numerous outside case studies, it’s clear that email is one of the most effective ways to build rapport, increase sales, and grow your business. Globally, … Continue reading 4 Email Marketing Mistakes Affecting Your Conversions (And How to Fix Them)
Employee Ownership Risks: Don’t Let Them “Make Partner” Until You Answer These 19 Questions
Karl Sakas February 11, 2021 Employee ownership can be risky: Answer these 19 questions before you share equity During Executive Coaching, an agency owner asked me: “As we shift from ‘fun agency’ to more of a ‘professional firm,’ I wonder if we should establish some kind of structure for there to be Partners within the … Continue reading Employee Ownership Risks: Don’t Let Them “Make Partner” Until You Answer These 19 Questions
Negative Keywords and How to Use Them
Mihai Serban February 4, 2021 Negative keywords allow you to prevent your ads from showing to people who use specific words or phrases. This provides a crucial layer of control to avoid unwanted impressions and clicks from queries that could trigger your ad but offer little or no value to your business. In this guide, … Continue reading Negative Keywords and How to Use Them
Post-Launch Web Design Mistakes and How to Avoid Them
Natalie Boyd February 3, 2021 Launching a new website isn’t the end of the design process. It’s just the beginning! Much of your site’s performance success derives from early planning: developing SMART goals, benchmarking key stats, knowing your audience, mapping out site structure, and optimizing for mobile. Yet, it’s the fine-tuning after the website launches … Continue reading Post-Launch Web Design Mistakes and How to Avoid Them
5 Biggest eCommerce Challenges and How to Overcome Them [2021]
Mushon Heinisch January 27, 2021 There’s no beating around the bush: the online store market is busy going through big changes, and with them come shifting eCommerce challenges that you will need to address. Without creating concrete plans to overcome them now, you run the very real risk of being overtaken by your competitors this … Continue reading 5 Biggest eCommerce Challenges and How to Overcome Them [2021]