Tag Archives: Them

4 Social Media Marketing Mistakes Every New Business Makes (And How To Avoid Them)

Thomas Griffin — January 15, 2020 Social media can be a challenging yet rewarding platform to work on. It’s where your audience spends several hours a day, making it a significant place to find customers and boost your brand image. However, approaching people on social media is different from how you use email marketing or … Continue reading 4 Social Media Marketing Mistakes Every New Business Makes (And How To Avoid Them)

Amazon’s Personalized Coupon Strategies – How Your Business Can Use Them Too

Sara Card — December 18, 2019 Amazon thinks I’m a coupon-driven shopper. They’re right. If I’ve been mulling over a purchase, the whiff of a deal is often enough to push me over the edge. (And sometimes, to my husband’s chagrin, it’s enough to make me ask a retailer for a credit on a previous … Continue reading Amazon’s Personalized Coupon Strategies – How Your Business Can Use Them Too

The Top 5 Workplace Challenges and Ways to Overcome Them

Georgina Guthrie — December 9, 2019 Gather wildly different personalities together; throw tight deadlines, difficult clients, and passive-aggressive emails into the mix; and blend. What you have is your average workplace, complete with its own unique culture and challenges. And while some office snafus are truly one-offs, there are others that are universal and we’ve … Continue reading The Top 5 Workplace Challenges and Ways to Overcome Them

SaaS Metrics Aren’t Just for Investors: Here’s Why You Need Them Too

Tim McCormick — November 12, 2019 Follow @https://twitter.com/saasoptics I often talk about B2B SaaS metrics from the perspective of what investors want. If you don’t have easy access to the metrics they expect (or, worse, if they’re wrong), your valuation could suffer, and that’s the last thing SaaS founders, CEOs and CFOs want to hear. … Continue reading SaaS Metrics Aren’t Just for Investors: Here’s Why You Need Them Too

3 Undeniable Truths That Sabotage Change – Do You Recognize Them?

JoAnn Corley — November 7, 2019 Follow @joann corley Ever heard the phrase “change is hard’? I think there is a bit of a misunderstanding about that phrase. In reality there is a range of “change capabilities”. Depending on the context, change can be in an instant or permanent change can take time. I’ve learned … Continue reading 3 Undeniable Truths That Sabotage Change – Do You Recognize Them?