Kamalika De — July 11, 2019 Follow @kamalika_de — July 11, 2019 The startup funding landscape is not the same for men and women. In fact, men entrepreneurs are almost twice as likely to raise at least $ 199k or more than women, according to a survey conducted by 99designs. And you will be surprised … Continue reading Female Startup Funding: Challenges and How to Overcome Them
40% Of Consumers Say Remarketing Annoys, Distracts Them by Laurie Sullivan @lauriesullivan, Yesterday Roughly 40% of shoppers dislike seeing the same advertisement repeatedly, according to research released Wednesday. And if the campaign is carried out incorrectly, remarketing could have a negative impact on how consumers perceive the brand. The research from The Intent Lab, a … Continue reading 40% Of Consumers Say Remarketing Annoys, Distracts Them
Sarah Mead — June 24, 2019 — June 24, 2019 Demand generation is a powerful element of any sales and marketing strategy, especially an inbound strategy. However, leads are just one piece of the puzzle. And although the inbound methodology is built upon the idea of attracting, converting, closing, and delighting qualified contacts, this methodology … Continue reading Leads vs. Prospects: How You Should Treat Them Differently
Ed Muzio — June 13, 2019 Follow @edmuzio — June 13, 2019 Boiled down to its essence, management is a system of managers operating in concert, constantly adjusting resources based on new information coming in to keep the business on target. It involves coordinating complex efforts, enabling group work, and constantly asking the question, “What’s … Continue reading Want a Fast, Flexible, and Focused Management Team? Teach Them to Iterate
Mike Kappel — June 5, 2019 Follow @PatriotSoftware — June 5, 2019 Starting a business comes with a number of risks. Heck, opening a business is a risk within itself. According to one source, one out of five business fail in their first year. And, 50% of small businesses fail after the first five years. … Continue reading Identifying Risks That Can Jeopardize Your Startup’s Success, and Learning How to Manage Them
Justin Lenart — May 24, 2019 — May 24, 2019 To the untrained eye, video editing seems pretty easy. On most occasions, it’s the job of an editor for viewers not to notice that any editing has taken place. As we’ve all become accustomed to modern filmmaking tricks, whether we realize it or not, our … Continue reading Time-Consuming Aspects of Video Editing and How to Avoid Them
Corie Stark — May 17, 2019 — May 17, 2019 Your content can and should come in many forms to compete in today’s crowded market. One way to present your work in an engaging, visual manner is to design an infographic. Why? Well-designed graphics are easy to digest and offer content in a fun way. … Continue reading Five Sources for Infographic Design – And How to Use Them!
Tucker Mathis — May 13, 2019 Follow @https://twitter.com/finsync — May 13, 2019 Getting rejected for a small business loan is practically a rite of passage for entrepreneurs. Rejection rates can be as high as 73 percent with traditional banks. The odds improve a bit with alternative lenders, who generally approve around 57 percent of small … Continue reading 5 Common Reasons Small Business Loan Applications are Denied (and How to Avoid Them)
Derek Gleason — May 2, 2019 — May 2, 2019 The concept of “economic moats” came from a 1999 Fortune article by Warren Buffett: The key to investing is [. . .] determining the competitive advantage of any given company and, above all, the durability of that advantage. The products or services that have wide, … Continue reading Economic Moats: Who Has Them? And How Do You Get One?
Young Entrepreneur Council — April 25, 2019 Follow @YEC — April 25, 2019 If done right, video marketing can help a company exponentially with gaining visibility, becoming an authority and driving customer engagement and conversion rates. But the ins and outs of video content creation can be tricky, especially for businesses who haven’t done it … Continue reading 9 First-Time Video Marketing Mistakes and How to Avoid Them