Tag Archives: Them

Analytics Audit 101: Identify issues and correct them to ensure the integrity of your data

Marketing and analytics professionals need to work together to not only increase the accuracy of our data, but to educate people about how to leverage it. Alan K’necht on June 25, 2020 One thing online businesses need to use as a cornerstone of their business decision making  process is their digital analytics data (analytics data … Continue reading Analytics Audit 101: Identify issues and correct them to ensure the integrity of your data

A Simple How-To Guide for Mapping Individual Development Plans for Employees To Help Them Bloom in Your Call Center (With Examples Along the Way)

Laura Krajewski — June 15, 2020 When I hop in the car, I almost always open Google Maps to get from point A to B. Even when I know the route, I check my phone’s map to see if there’s bad traffic or an accident that would lengthen my ETA. I lean on this guidance … Continue reading A Simple How-To Guide for Mapping Individual Development Plans for Employees To Help Them Bloom in Your Call Center (With Examples Along the Way)

8 Steps to Onboard New Recruits Without Ever Meeting Them

Nigel Davies — June 4, 2020 With many businesses hit hard by coronavirus and the resulting lockdown, the UK hiring rate is down 40% on last year according to the latest available data from LinkedIn. But there are now signs hiring is starting to stabilise, while industries like hardware, networking and healthcare have increased recruitment … Continue reading 8 Steps to Onboard New Recruits Without Ever Meeting Them

Spamtraps 101: What they Are, Why You Hit Them, & What to Do About It

Austin Bliss — May 29, 2020 What Is A Spamtrap? Spamtrap email addresses are “dummy” (but fully functional and deliverable) email addresses used for the express purpose of attracting spam. Any messages hitting these addresses are considered unsolicited bulk email. To summarize: A spamtrap is a valid, deliverable email address that is exclusively used to … Continue reading Spamtraps 101: What they Are, Why You Hit Them, & What to Do About It

3 Leadership Challenges Arising From COVID-19 (And How to Overcome Them)

Blair Nicole Nastasi — May 15, 2020 When a crisis emerges, leaders often tell everyone around them not to panic. Unfortunately, this almost always has the opposite effect. If someone tells you not to panic, you immediately want to know what the problem is and why you should be panicking. What people are experiencing in … Continue reading 3 Leadership Challenges Arising From COVID-19 (And How to Overcome Them)

The 3 Biggest Challenges of Working Remotely and How You Can Overcome Them

Paul Keijzer — May 8, 2020 Most companies have transitioned to remote work in the wake of the COVID-19 crisis and the uncertainties presented by it. While a remote work lifestyle may offer many advantages to both organizations and the employees, it presents some real challenges too, especially if you’re working out of the office … Continue reading The 3 Biggest Challenges of Working Remotely and How You Can Overcome Them

Yext No Wrong Answers Campaign Tells Companies What Site Visitors Want To Know About Them

Yext No Wrong Answers Campaign Tells Companies What Site Visitors Want To Know About Them by Laurie Sullivan  @lauriesullivan, April 16, 2020 Yext launched the No Wrong Answers integrated marketing campaign to help organizations determine how well they are answering questions that people want answered on their company’s website. The campaign offers a free trial from … Continue reading Yext No Wrong Answers Campaign Tells Companies What Site Visitors Want To Know About Them

Top 9 Mistakes Clients Make Setting Up a New Website, and How to Fix Them

David Leonhardt — April 1, 2020 As a small business owner, perhaps even a solo business owner, there are some website mistakes you should not have to worry about. You’ll hire a website designer, who shouldn’t make technical mistakes about SEO, security or user experience. But there are mistakes that you still might make. Some … Continue reading Top 9 Mistakes Clients Make Setting Up a New Website, and How to Fix Them

Small agencies brace for impact, but say remote work isn’t slowing them down

Many expect client budget and project changes will have a negative effect on their businesses. Ginny Marvin on March 26, 2020 Small agency leaders are feeling skeptical about the near-term even as they express confidence in their teams’ ability to work remotely amid the coronavirus outbreak. That’s according to a survey of 250 predominantly small … Continue reading Small agencies brace for impact, but say remote work isn’t slowing them down