Tag Archives: Them

24 Creative, Competitive, & Click-Worthy Ad Copy Examples (+How to Replicate Them)

Kristen McCormick January 8, 2022 Copyhackers founder Joanna Wiebe: “Your job is not to write copy. Your job is to know your visitors, customers, and prospects so well, that you understand the situation they’re in right now, where they’d like to be, and exactly how your solution can and will get them to their ideal … Continue reading 24 Creative, Competitive, & Click-Worthy Ad Copy Examples (+How to Replicate Them)

Social Media Hashtags: How To Use Them On Each Social Media Platform For Optimal Success

Erika Taylor Montgomery January 1, 2022 Since the hashtag first hit the social media scene, it has swept users off their feet. The simple symbol rebranded the “pound sign” or “number sign” and secured its place in our culture; it is not going anywhere anytime soon. When first encountering this popular social media tool, it … Continue reading Social Media Hashtags: How To Use Them On Each Social Media Platform For Optimal Success

PR for Startups: 3 Mistakes B2B Tech Startups Make (And How to Avoid Them)

David Libby December 14, 2021 Working for a B2B Tech Startup? Don’t make these common public relations mistakes – read this instead. Startups make mistakes with PR. That’s a given. They’re run by humans – at least for the time being. The fact is, startups, especially in B2B tech, can’t avoid making mistakes. But they … Continue reading PR for Startups: 3 Mistakes B2B Tech Startups Make (And How to Avoid Them)

Top 6 Push Notification Mistakes and How to Fix Them

Polina Zakaryan December 7, 2021 In today’s competitive digital landscape, it’s becoming increasingly challenging to get consumers to click through marketing messages and engage with them. Push notifications represent a versatile marketing tool that can help you drive user traffic, stimulate engagement and boost user conversion and retention. However, push notifications can only work for … Continue reading Top 6 Push Notification Mistakes and How to Fix Them

4 Tips For a Strategic CPG Digital Marketing Campaign (And the Trends to Back Them Up)

Erin Hynes November 24, 2021 Consumers today have many products and brands contending for their attention, which means the CPG industry is an especially competitive one. And in CPG digital marketing, it’s a challenge to keep up with emerging technologies as well as rapidly growing consumer demands. The pandemic changed the way shoppers browse and … Continue reading 4 Tips For a Strategic CPG Digital Marketing Campaign (And the Trends to Back Them Up)

Huddle Spaces: Why You Need Them and How to Make Them Work

Bob Marsh November 16, 2021 For some people, the concept of a huddle space conjures up images of sports teams and game-day locker rooms. Now, companies use them to align their teams and rally them around specific goals. But what do modern huddle spaces look like? Put simply, they’re incredibly efficient multipurpose rooms that operate … Continue reading Huddle Spaces: Why You Need Them and How to Make Them Work

The Black Friday Beat: The Best Email Cadences, And Who’s Using Them

The Black Friday Beat: The Best Email Cadences, And Who’s Using Them by Ray Schultz , Columnist, November 5, 2021 Brands gearing up for Black Friday should not skimp when it comes to email frequency, judging by Email is the new Black (Friday), a study from Pathwire in partnership with Ascend2.  Of the email teams … Continue reading The Black Friday Beat: The Best Email Cadences, And Who’s Using Them