By Jessica Davis July 4th, 2016 Content curation is one of the best ways for businesses to keep their audience constantly engaged on social with minimum effort. By sharing content from relevant and popular sources, small businesses can gain the trust of their audience with ease and build credibility. Curated content is also a great conversation … Continue reading How Small Businesses Can Use Content Curation To Keep Up Their Social Media Presence
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Does Every Small Business Owner Need A Personal Brand To Manage Their Company?
by AJ Agrawal July 1, 2016 Follow @ajalumnifyJuly 1, 2016 The concept of the personal brand has become almost a buzzword on the business landscape of today. A personal brand, when used correctly, can do a lot of good. On the other hand, not every company needs one of these in order to boost their … Continue reading Does Every Small Business Owner Need A Personal Brand To Manage Their Company?
9 Experts Share Their Lessons On Company Culture
by Jacob Shriar June 30, 2016 Follow @jacobshriarJune 30, 2016 According to Deloitte’s 2015 Global Human Capital Trends Report1, the number one concern for CEO and senior HR leaders is “culture and engagement”. Creating a good company culture where employees can be their best self takes a lot of work. Everyone needs to be on … Continue reading 9 Experts Share Their Lessons On Company Culture
18 Thought Leaders Speak Up About Overcoming Failure (& Share Their Top 2 Techniques)
by Patrick Hogan June 28, 2016 Follow @growtenfold June 28, 2016 Every profession requires a certain thickness of skin to withstand failure and rejection. While failure is present in practically any job, it’s typical to have more fails than wins in sales. The NOs can come flooding one day and hung up phones are not … Continue reading 18 Thought Leaders Speak Up About Overcoming Failure (& Share Their Top 2 Techniques)
What Should First-Time Entrepreneurs Know Before Starting Their Very First Business?
by Jaime Nacach June 28, 2016 Follow @bloominariJune 28, 2016 According to Bloomberg, eight out of ten first-time entrepreneurs fail within the first 18 months. 80% crash. Research on new ventures, such as the four-year study conducted by PricewaterHouseCoopers shows that there are certain qualities that may help you succeed. Most of these recommendations buck … Continue reading What Should First-Time Entrepreneurs Know Before Starting Their Very First Business?
5 Tactics to Avoid Loyalty Program Members from Sitting on Their Points
by Clare Nemeth June 28, 2016June 28, 2016 Have you ever had tons of points on your loyalty card, but no idea how to spend them? You collected all those precious points, but for what? The broken promise of being rewarded can shortly result in disappointment. That’s definitely something you want to avoid in your … Continue reading 5 Tactics to Avoid Loyalty Program Members from Sitting on Their Points
10 Ways Brick-and-Mortar Business Owners Can Improve Their Online Presence
by Young Entrepreneur Council June 25, 2016 Follow @YEC June 25, 2016 1. Document Real Interactions in Your Store Local businesses have a huge advantage in that they have authentic interactions with their local community. Use photos, videos and testimonials from your brick-and-mortar location and share those on the web. The customers you feature will … Continue reading 10 Ways Brick-and-Mortar Business Owners Can Improve Their Online Presence
7 Ways Businesses Can Improve Their Workplace Performance $ Safety
by Ryan Ayers June 22, 2016 Follow @TheBizTechGuruJune 22, 2016 Americans are working more than ever. While that shows that our workforce is dedicated and willing to put in a lot of effort for employers, this spike in workload comes at a cost: reduced productivity, health, wellness, and safety, all of which contribute to more … Continue reading 7 Ways Businesses Can Improve Their Workplace Performance $ Safety
Why CPG brands (and their budgets) need to focus on e-retail search
As more consumers turn to sites like Amazon to start their product searches, columnist Benjamin Spiegel says it’s time for consumer packaged goods brands to hop on board and focus on these platforms. Benjamin Spiegel on June 22, 2016 Back in 2014, we talked about the threat that vertical search engines pose to Google. … Continue reading Why CPG brands (and their budgets) need to focus on e-retail search
6 Lessons from Brands Utilizing Video in their Facebook Marketing Strategy
by Katie Cooper June 21, 2016 Follow @loopthecoopJune 21, 2016 There’s a new player lurking in your Facebook timeline and feeding you information: videos. Although a picture is worth 1,000 words, Dr. James McQuivey claims a one minute video is worth 1.8 million. The social media platform has implemented innovative video technologies resulting in more … Continue reading 6 Lessons from Brands Utilizing Video in their Facebook Marketing Strategy