Tag Archives: That’s

How to Nudge Employees in a Direction That’s Good For Them

by Paul Keijzer July 28, 2016 Follow @Paul_KeijzerJuly 28, 2016 While preparing for a course I’m going to deliver on managing change I’ve been diving (and in some cases drowning) into the latest thinking on influencing behavior and managing transformational change. I’ve now got a pretty good grasp on the topic. It’s really fascinating how … Continue reading How to Nudge Employees in a Direction That’s Good For Them

Brands On Instagram Post More To Combat The Algorithm (And Why That’s A Bad Move)

by Marko Saric June 22, 2016 Follow @MarkoSaricJune 22, 2016 May was a big month in the life of Instagram. The algorithm that sorts the posts according to the relevancy and popularity has arrived. Many brands and influencers have freaked out about this. The business profiles with insights and more added features are coming soon … Continue reading Brands On Instagram Post More To Combat The Algorithm (And Why That’s A Bad Move)

“Good Will Toward Men”: The Strategy That’s Not Just for Christmas

by Jonathan Bright December 21, 2015 Follow @SoutherlyCommsDecember 21, 2015 The pressure of a positive image directly affecting the bottom line is driving this digital economy Normally for the Christmas-themed article I’d wonder how I’m supposed to make the link between content marketing and Christmas. Something, something, mince pie. How do you write a Yule … Continue reading “Good Will Toward Men”: The Strategy That’s Not Just for Christmas

How to Find the Social Media Outlet That’s Best for YOUR Business

by Brian Sutter November 18, 2015 Follow @SmallBizBrianNovember 18, 2015 The best social media outlets are the one your customers use. Learn how to find them and build engagement via today’s popular platforms. Traditional word of mouth, with one person talking to another, only goes so far in today’s business world. Thankfully, word of mouth … Continue reading How to Find the Social Media Outlet That’s Best for YOUR Business

Here’s A Digital Marketing Strategy That’s Actually Worth Your Investment

Matthew MacQuarrieNovember 3, 2015 Recently, I’ve blogged a little bit about the limitations I see with social media marketing. Those posts seemed to have resonated with a number of entrepreneurs who are—I think—a little bit frustrated with the state of online advertising, which doesn’t seem to offer quite the same bang for buck it did … Continue reading Here’s A Digital Marketing Strategy That’s Actually Worth Your Investment

The Enewsletter: Sharpen Up The Tool That’s Still Your Internal Comms Best Friend

Angela Everitt December 23, 2014   Remember the days when email was ‘the future’? The absolute harbinger of greater efficiency in the workplace? In recent years there has been a bit of a backlash against the humble email – many commentators trumpeting its demise cite findings from a study by Loughborough University that suggest it … Continue reading The Enewsletter: Sharpen Up The Tool That’s Still Your Internal Comms Best Friend