Richard Nongard — August 25, 2018 Follow @nongard1 — August 25, 2018 “Build it and they will come!” We see this (and other pithy advice) work all the time in Hollywood, but unfortunately not so much in the real world of sales or entrepreneurship – especially when it comes to business websites. I often coach … Continue reading It’s the Community, Not Your Website, That’s Important
Tag Archives: That’s
How to Make Bomb YouTube Content That’s Worth Watching, Rewatching & Sharing
Jenn Villa — June 29, 2018 — June 29, 2018 FreeCliparts / Pixabay Let’s begin by driving this point home— hard. No matter how awesome you are at search engine optimization (SEO), no matter how large your network is, no matter how much you invest in pay-per-click (PPC) ads, YOUR VIDEO CONTENT IS NOT GOING … Continue reading How to Make Bomb YouTube Content That’s Worth Watching, Rewatching & Sharing
One Differentiator Per Video: A Format That’s About to Take Off
Bruce McKenzie — May 14, 2018 — May 14, 2018 Technology products have become increasingly hard for buyers to differentiate. Gartner has published research on the prevalence and dismal consequences of failure to differentiate. It’s the product of “commoditization” that is driving consumer marketers to obsess about touchpoints, customer experience, engagement, AI, and the burgeoning … Continue reading One Differentiator Per Video: A Format That’s About to Take Off
3 Awards, 1 Year: Create a Work Culture That’s Recognized & Stands Out
Mike Arce — December 19, 2017 Follow @MikeArceLive — December 19, 2017 A strong company culture is always a priority for any successful business owner. That priority is something my team has always focused on, and it began to show throughout the community. Within one year, my agency, Loud Rumor, was announced as the winner … Continue reading 3 Awards, 1 Year: Create a Work Culture That’s Recognized & Stands Out
What You Don’t Know About Website Design That’s Killing Your Results
Mark Simmons — October 6, 2017 Follow @mixeddigital — October 6, 2017 Website design and development is essential to the success of your business. Considering that there are billions of people online today, businesses can’t afford to have a sub-par website presence anymore. Even consumers who are familiar with your company locally will investigate online, … Continue reading What You Don’t Know About Website Design That’s Killing Your Results
How To Close A Sale With an Inbound Lead That’s Stuck
Roman Kniahynyckyj — December 17, 2016 Follow @kniahynyckyj— December 17, 2016 Inbound leads are beautiful things. Someone has a business problem, searches for a solution and finds your website. They convert on a landing page and you have a conversation with them. You may even have multiple conversations with them. But then, like Santa after … Continue reading How To Close A Sale With an Inbound Lead That’s Stuck
eCommerce and mCommerce: A Big Deal That’s Getting Bigger
Monica Orrigo — November 14, 2016 — November 14, 2016 Here’s a mind-blowing bit of information. In 2016, mobile commerce sales in the US will total $ 123 billion by the end of this year. This reflects a 39% increase from last year (and a 95% jump in 2014). Clearly, more and more people are … Continue reading eCommerce and mCommerce: A Big Deal That’s Getting Bigger
How to Nudge Employees in a Direction That’s Good For Them
by Paul Keijzer July 28, 2016 Follow @Paul_KeijzerJuly 28, 2016 While preparing for a course I’m going to deliver on managing change I’ve been diving (and in some cases drowning) into the latest thinking on influencing behavior and managing transformational change. I’ve now got a pretty good grasp on the topic. It’s really fascinating how … Continue reading How to Nudge Employees in a Direction That’s Good For Them
Brands On Instagram Post More To Combat The Algorithm (And Why That’s A Bad Move)
by Marko Saric June 22, 2016 Follow @MarkoSaricJune 22, 2016 May was a big month in the life of Instagram. The algorithm that sorts the posts according to the relevancy and popularity has arrived. Many brands and influencers have freaked out about this. The business profiles with insights and more added features are coming soon … Continue reading Brands On Instagram Post More To Combat The Algorithm (And Why That’s A Bad Move)
“Good Will Toward Men”: The Strategy That’s Not Just for Christmas
by Jonathan Bright December 21, 2015 Follow @SoutherlyCommsDecember 21, 2015 The pressure of a positive image directly affecting the bottom line is driving this digital economy Normally for the Christmas-themed article I’d wonder how I’m supposed to make the link between content marketing and Christmas. Something, something, mince pie. How do you write a Yule … Continue reading “Good Will Toward Men”: The Strategy That’s Not Just for Christmas