Jeanette Maister — October 25, 2017 Follow @jeanettemaister — October 25, 2017 klimkin / Pixabay Whether working with permanent employees or the seasonal intern, feedback is an important aspect of the workplace. Positive or negative. In fact, 60% of employees want more feedback on a weekly or even daily basis. So, if your employees are … Continue reading 5 Steps to Building an Intern Feedback Loop for Program Success
Chandal Nolasco da Silva — October 25, 2017 — October 25, 2017 Social media marketing can be pretty. Damn. Tough. But you don’t need me being a “Negative Nancy” about it. You’re here reading this blog because you want to succeed. Social media marketing tricks and techniques are abundant. But if you don’t know what’s … Continue reading 4 Metrics You Must Measure for Social Media Success
Jim Fisher — October 11, 2017 — October 11, 2017 ZEAREA / Pixabay My experiences with business turnarounds—one successful and one not?have added to my more general understanding of what it takes to create positive change in the real world. The elements of turnarounds can be more extreme and challenging versions of what’s required to … Continue reading Avoiding Failure: Learning from a Turnaround Success
Dave Charest — October 7, 2017 Follow @DaveCharest — October 7, 2017 With the holidays fast approaching, now’s the perfect time to start planning to have your best holiday season ever. But how will you know if you actually did any better with your email marketing when the holiday season is over? Whether you’re looking … Continue reading How to Measure the Success of Your Holiday Marketing
Kristen Hayer — October 5, 2017 — October 5, 2017 I wrote an article a few weeks ago about how to approach a Tech-Touch or One-to-Many customer success program. Since then, a number of people have asked about how to tackle various touch-points. It seems like most companies are pretty reliant on email, but customers … Continue reading Beyond Email: Ideas for Tech-Touch Customer Success
Ana Gotter — October 4, 2017 — October 4, 2017 Simon / Pixabay Running a Facebook video ad is pretty simple thanks to the incredibly user-friendly and intuitive Facebook Ads Manager. It doesn’t take a lot of outside knowledge to run a campaign, or even to boost a video post. Interpreting your campaign results, however, … Continue reading How to Define the Success of Facebook Video Ads: The 4 Metrics You Need to Watch
Adam Foroughi — October 3, 2017 — October 3, 2017 Free-Photos / Pixabay When you build a startup, you often find yourself navigating polarizing advice. For example, some people will recommend raising money whenever you can, and others will recommend running lean operations and raising as little as you need. Often, opposite pieces of advice … Continue reading 3 Key Lessons All Startups Can Use For Success
Get a head start on your holiday marketing. Contributor Tony Toubia outlines three strategies to ensure you’re prepared for a successful shopping season. Tony Toubia on October 2, 2017 Columbus Day isn’t in the same pantheon of shopping holidays as the likes of Black Friday or Cyber Monday, but if brands want to set … Continue reading Gateway to success: How to prep your marketing campaign before the holiday season
The holidays are just around the corner and will be in full force before we know it. Columnist Adam Weiss outlines key strategies to help you prepare and get your affiliate marketing on track this season. Adam Weiss on September 29, 2017 With the holidays fast approaching, now is the time for brands … Continue reading Affiliate marketing strategies for success during the holidays
From view-through rate to video length, contributor Sweta Patel discusses the metrics that will help you understand how your videos are performing on Facebook. Sweta Patel on September 29, 2017 Let’s face it, video is the highest-converting medium in the social media space. When it comes to content, it is the king of kings, … Continue reading 5 metrics to measure the success of Facebook videos
