Tag Archives: Studio

Moz Connects Search Analytics To Google Data Studio

Moz Connects Search Analytics To Google Data Studio by Laurie Sullivan , Staff Writer @lauriesullivan, July 29, 2020 Moz, which supports search engine optimization, on Wednesday announced the release of a product that offers enterprise-level rank tracking and search engine result page (SERP) analytics for brands and digital agencies. The Google Data Studio Community Connectors for … Continue reading Moz Connects Search Analytics To Google Data Studio →

Facebook video marketers get new tools, metrics for Live, Watch Parties, Creator Studio

Facebook Video

The company released a number of new updates for video creators and publishers during the International Broadcasting Convention event in Amsterdam on Monday. Amy Gesenhues on September 16, 2019 Facebook is releasing new features and metrics for its Live API, Watch Parties and within its Creator Studio, all of which can be used by marketers … Continue reading Facebook video marketers get new tools, metrics for Live, Watch Parties, Creator Studio →

IAB Creates Branded Content Studio Directory To Aid Media Buyers

Marketing Platforms

IAB Creates Branded Content Studio Directory To Aid Media Buyers by Sara Guaglione , July 2, 2018 The Interactive Advertising Bureau (IAB) has created a directory of branded content studios operated by publishers, with the hope that it will “help buyers more easily identify publisher content studio offerings to meet their goals.” A committee at … Continue reading IAB Creates Branded Content Studio Directory To Aid Media Buyers →

6 Things You Need to Build an In-House Video Studio

Video Strategy

Shaun Cronin — January 19, 2018 — January 19, 2018 mariananbu / Pixabay You’ve probably heard that you need to be making more videos for your company, and maybe you’ve even started to try and figure out how to make that happen. From product marketing to recruiting, to social media, internal communications, and customer support, … Continue reading 6 Things You Need to Build an In-House Video Studio →

Tell Stories with Your Data: What Google Data Studio Can Do For You

Storytelling

by Claude HarringtonAugust 24, 2016 Google believes that “as more people have access to data, better decisions will be made.” And, in typical Google fashion, they’ve put their money where their mouth is. In the form of Google Data Studio, a free-to-use (for individuals and small teams) suite of data collaboration and visualization tools. So … Continue reading Tell Stories with Your Data: What Google Data Studio Can Do For You →

The Branded Content Studio Experiment Is Over

by Ben Young, Op-Ed Contributor, August 11, 2016 The tide is going out on the majority of so-called “native studios,” the feeding frenzy for publishers to rapidly build in-house offerings to leverage the native advertising trend. The reason? Many are still using native content as a lure to sell more display. But as many marketers … Continue reading The Branded Content Studio Experiment Is Over →

How to Build Your Own Efficient Ecommerce Photography Studio

eCommerce

Thomas KragelundAugust 29, 2015 Whether you are a big box brand or a scaling SMB, if you are an ecommerce retailer, you are in the business of production. Your success often boils down to the efficiency of your workflow — how fast can you produce products, product imagery, website content and sales? Organization is important … Continue reading How to Build Your Own Efficient Ecommerce Photography Studio →

About.com Opens Data-Rich Content Creation Idea Studio

Content Management

Laurie Sullivan @lauriesullivan, (June 27, 2015) With billions of pieces of data collected daily from searches on its site, About.com has launched a data-backed content creation lab it calls IDEA Studio, supported by more than a dozen creative team members and several data PhDs. The group will take on advertising conglomerates like WPP, which recently … Continue reading About.com Opens Data-Rich Content Creation Idea Studio →

How To Setup A Home Studio – Creating Videos For Business

Content Marketing, Video Marketing

Mike BrooksMarch 6, 2015 If you own or manage marketing for a small business, I probably don’t need to tell you that video can have a major impact on your business. But in case I do need to tell you… Hey… You… video can have a major impact on your business. Content is king I … Continue reading How To Setup A Home Studio – Creating Videos For Business →

The Best Video Production Studio May Not Be the Right One

Video Marketing

Chloe NoskoFebruary 10, 2015 Just because a video production studio is great, doesn’t mean it’s the right fit for your brand. Here’s a quick guide on finding the right one. Creating commercial-quality video for advertisement, music, promotion, etc. is a complex process. Sure, you could read a few posts about creating your own video, but … Continue reading The Best Video Production Studio May Not Be the Right One →