Tag Archives: Structure

URL Structure & SEO

Jonathan Alonso — September 25, 2018 — September 25, 2018 Technical SEO is an important aspect of search engine optimization. In fact, I have personally engaged in technical SEO that has resulted in about almost a 50% change in rankings just by focusing on your on-page to do list. In this article, I will specify … Continue reading URL Structure & SEO

The Importance of Structure in a Performance-Based Culture

Jesse Kook — December 20, 2017 Follow @theworkinghuman — December 20, 2017 Free-Photos / Pixabay Regardless of culture, industry, occupation and business model, all organizations must have a structure that consists of a logical division and coordination of work to be successful. It must make sense to employees and provide clear expectations, direct manager/employee reporting … Continue reading The Importance of Structure in a Performance-Based Culture

Visualizing your site structure in advance of a major change

Making big changes to your website structure? Columnist Dave Davies shares a data visualization method that can help you predict what effect your proposed site structure changes will have on SEO performance. Dave Davies on December 14, 2017   In our last article, we looked at some interesting ways to visualize your website structure to … Continue reading Visualizing your site structure in advance of a major change

How To Use The Region-Based Page Structure Of Facebook Global Pages

Ivan Ivanov — November 20, 2017 — November 20, 2017 Globalization is one of the biggest milestones for almost any type of business. Running a multi-national brand, you’d be able to tap into the global market, maximizing your reach and profits. And similarly to other business-related matters, the digital age we live in has made … Continue reading How To Use The Region-Based Page Structure Of Facebook Global Pages

How to Structure Your Optimization and Experimentation Teams

Lindy Tolbert — October 26, 2017 — October 26, 2017 It’s important to know the most efficient way to arrange your optimization team to ensure their productivity and yours. But what’s the best way to structure your team? Should optimization folks be in a separate team? Or under product teams? Or marketing? There’s several different … Continue reading How to Structure Your Optimization and Experimentation Teams