by Michael Wight December 25, 2015December 25, 2015 Businesses are always coming up with new, creative strategies and tactics to capture customers’ attention and make their brands stand out. Video marketing, like any other type of content marketing, is the new trend in the marketing landscape, which is used to reach audience through a captivating … Continue reading How to Build a Successful Video Marketing Strategy
by Kim Speier December 8, 2015 Follow @krspeierDecember 8, 2015 Search has become increasingly focused on local SEO, especially with the reliance on mobile devices rising year-over-year. With this transition comes a new set of responsibilities for SEOs to stand out from the competition in search results. The most common misconception about local SEO is … Continue reading It’s Time to Start Thinking Local When it Comes to Your SEO Strategy
by Debbie Harris December 7, 2015 Follow @DebbieLeeHarrisDecember 7, 2015 The New Year is approaching and you may still be wondering about a simple social marketing strategy for 2016. You may have already jumped into the deep end with social media marketing or perhaps just your big toe in 2015 but there is no doubt … Continue reading A Simple Social Media Marketing Strategy For 2016
by Annaliese Henwood December 7, 2015 Follow @MktgInnovatorDecember 7, 2015 You know the importance of having a strategy for your blogging activities, but do you know how to establish this strategy? Creating a blog strategy is crucial to your work, but if it isn’t created effectively, it won’t be easy to maintain it. The most … Continue reading 7 Fundamental Steps to Creating a Blog Strategy that Sticks
by Rachel Martinez December 6, 2015December 6, 2015 If you’ve already implemented an account based marketing strategy, you probably understand why so many B2B marketers are calling it the “next big thing.” And for those of you who haven’t done so, what’s holding you back? Maybe you think it’s just another buzzword, which will soon … Continue reading 9 Reasons to Try an Account Based Marketing Strategy [Infographic]
by Jamie MacDonald December 4, 2015 Follow @MindGeniusDecember 4, 2015 Whenever you set off across new territory you’ll want to consult a map, otherwise you’ll get lost. Stepping forward into the unknown (also known as ‘the future’) is what companies do every day. And what do they need to make sure they don’t get lost? … Continue reading 6 Steps to Create an Effective Business Strategy
by Jeremy Taylor December 4, 2015 Follow @JezTaylorUKDecember 4, 2015 During our recent ‘Growing your digital marketing agency: solving the measurement puzzle’ webinar it became very clear that, aside from having a clear goal, a healthy dose of reality also helps. You need to ask yourself, which channels can you, realistically, manage? What resources are … Continue reading How to Create a Digital Marketing Measurement Strategy
by Teresa Slider December 3, 2015December 3, 2015 As digital marketing efforts become more sophisticated, email marketing is often seen as being outdated and unappealing. Everyone wants to adopt the latest, and what is perceived to be the greatest, marketing tactics. But the proof is in the pudding. Email marketing consistently has one of the … Continue reading 5 Tips to Revamp Your 2016 Email Marketing Strategy
How To Add Video To Your Online Marketing StrategyThe post How To Add Video To Your Online Marketing Strategy appeared first on Search Engine People Blog. Search Engine People Blog (26)
How do you continuously push out fresh content that engages your target audience? Columnist Steve Olenski discusses some ways to get your content marketing strategy on the right path. Steve Olenski on December 2, 2015 Content marketing is an intimidating, but necessary, part of raising brand awareness now. It’s easy to get lost in the … Continue reading How To Create An Effective Content Marketing Strategy For 2016
