by Matt Brennan December 22, 2015 Follow @MattLBrennanDecember 22, 2015 Are you building a better blog strategy for the new year? Your blog can, and should be one of your best sales tools. There should be a consistent blog strategy or content marketing strategy in place to guide your digital business. Your blog is a … Continue reading Developing a Winning Blog Strategy for 2016
Tag Archives: Strategy
“Good Will Toward Men”: The Strategy That’s Not Just for Christmas
by Jonathan Bright December 21, 2015 Follow @SoutherlyCommsDecember 21, 2015 The pressure of a positive image directly affecting the bottom line is driving this digital economy Normally for the Christmas-themed article I’d wonder how I’m supposed to make the link between content marketing and Christmas. Something, something, mince pie. How do you write a Yule … Continue reading “Good Will Toward Men”: The Strategy That’s Not Just for Christmas
Are You Using Reviews as Part of Your SEO Strategy?
by Oliver Neely December 20, 2015 Follow @elvinweb1December 20, 2015 We all know the impact of a bad review, but as local search continues to grow, what about their importance in SEO? Do reviews make a difference to your search ranking? Since Google introduced their Pigeon Algorithm, reviews have become increasingly important in SEO. Take … Continue reading Are You Using Reviews as Part of Your SEO Strategy?
3 Things to Consider when Forming your 2016 IT Strategy
by Logan Roberts December 18, 2015December 18, 2015 In a previous blog, we discussed IT budget, outlining the most important accommodations that you’ll have to make in your budget next year. Perhaps the most important aspect of your IT planning for 2016 is your IT strategy. Your IT strategy is what is going to allow … Continue reading 3 Things to Consider when Forming your 2016 IT Strategy
5 Questions You Absolutely Must Ask When Building a Social Media Strategy
by John Darwin December 17, 2015 Follow @johnwdarwinDecember 17, 2015 Why do companies’ social media efforts fail? Though there’s a number of reasons companies fall short on social media, one of the most common reasons is simple: a lack of strategy. Getting active on social media for the sake of being on social media is … Continue reading 5 Questions You Absolutely Must Ask When Building a Social Media Strategy
How To Amplify Your Social Media Advertising Strategy With Content
By Apurva Jog December 16th, 2015 |Content, Social Media Marketi Many look at social media advertising and content marketing as if they were two separate concepts and approach them differently as well. The truth however, is that social media advertising wouldn’t exist without content. There is a good reason why many use the … Continue reading How To Amplify Your Social Media Advertising Strategy With Content
This One Simple Strategy Delivers Consistently Better Holiday Campaigns
by Brett Bair December 13, 2015December 13, 2015 Holiday shopping can be a frantic experience. Even when you do it online. We’ve all been there. You fill up your cart, see if you qualify for free shipping, realize you don’t, search the web for a promo code, paste it in the little box, realize it’s … Continue reading This One Simple Strategy Delivers Consistently Better Holiday Campaigns
How a Digital Marketing Strategy Can Help Your Business Grow
by Pam McBride December 12, 2015 Follow @leadsiftDecember 12, 2015 Most businesses have some form of digital presence. A website, Facebook page, Twitter account… businesses know they need to be online in order to compete. But far too many businesses think that creating a Facebook page is the end-game, expecting revenue to pour in after … Continue reading How a Digital Marketing Strategy Can Help Your Business Grow
Planning Content Within a B2B SEO Strategy in 2016
by Keith Hodges December 12, 2015 Follow @PolarisLondonDecember 12, 2015 SEO is still a crucial element of a B2B marketing strategy in 2016, and must be integrated smoothly into the mix, for all channels to work in cohesion towards the same business objectives. With the right strategy in place, SEO can be one of the … Continue reading Planning Content Within a B2B SEO Strategy in 2016
Online Marketing Strategy Plans For 2016
by Amanda Strouse December 25, 2015December 25, 2015 The early bird gets the worm. Or, at least, you have much better odds of getting the worm than those who procrastinate. Now that the end of the year is approaching, this might naturally feel like a good time to slack off. Alas, there is pivotal research … Continue reading Online Marketing Strategy Plans For 2016
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