Catherine Kervick — April 22, 2020 Empathy is an emotion that many marketers invoke when they are developing their positioning and messaging for various campaigns. They consider questions such as: “If I put myself in the buyers’ shoes, what do I think they think or feel about this particular pain point?” “Do I understand the … Continue reading Adjusting ABM Strategies During COVID-19
Pam Moore — April 21, 2020 Brands are feeling the weight of competition in a digital world that never shuts off. Old methods are not working like they use to. Even industries that were slow to adopt new digital media are now experimenting with new media formats, digital platforms and technologies to break through the … Continue reading 7 Top Digital Marketing Strategies in 2020 that Drive Bold Results
Akvile DeFazio — April 17, 2020 As we face a global crisis, many businesses are suffering, and digital marketing agencies are not exceptions. But that doesn’t mean agencies are without options. We have already seen some incredible creativity, as agencies shift their strategies, product lines, service offerings, and their overall business operations in order to … Continue reading 9 Retention Strategies for Digital Marketing Agencies During COVID-19
Jolene Risch — April 10, 2020 There’s no sugar-coating it. Your employees are scared, and since we’re being 100% honest, you’re scared too. The world changed in a matter of days, and with the state of the world in question, employees are looking to companies for some semblance of support or security. While you can’t … Continue reading The 5 Strategies You Need Now to Increase Post-COVID-19 Employee Loyalty
Rick Goodman — April 8, 2020 The coronavirus is affecting many people around the world. It’s important as a leader for you to stay productive during the COVID19 outbreak and help your team to be productive also. Here is a list of 7 strategies that leaders can use to remain productive during this stressful time. … Continue reading 7 Strategies for Leaders to Stay Productive Even When Stressed
Anand Srivastava — April 8, 2020 The world is changing and the time might not seem appropriate to talk about business possibilities and growth. However, we need to understand that the coronavirus crisis will surely pass like some of the other global threats and countries will then turn to potent business opportunities for improving the … Continue reading How Businesses can Modify Offline and Online Marketing Strategies Amidst the Looming Crisis
Peter Daisyme — April 7, 2020 Ask any freelancer why they’ve chosen this path. You’re bound to get responses like: you get to do what you love, and you can set your own schedule. Or a freelancer may tell you that they can work wherever they want. Sometimes it feels like there are many negatives … Continue reading 7 Effective Invoicing Strategies for Freelancers
7 Killer Strategies For Successful Lead Generation Customers expect a great experience whenever they engage with businesses. In order to fulfill these expectations, businesses should also inculcate lead generation strategies to acquire and retain customers. And acquiring a new customer can cost five times more than retaining an existing customer. Thus, lead generation ideas are … Continue reading 7 Killer Strategies For Successful Lead Generation
Chanakya Kyatham — March 13, 2020 Time is in short supply for most people, especially business owners. Work piles up every day and we find there are not enough hours to accomplish our tasks. Therefore, the need of the hour is to get rid of unproductive strategies and focus on efficiency. In this article, we … Continue reading 10 Effective Time-Saving Strategies for Business Owners
Pam Moore — March 13, 2020 Why is it so many smart social media and digital marketers claim they want to lead or are already leading their industry and niche? They write blog posts, record and publish videos, live streams, webinars and podcasts teaching and preaching others how to build a unique brand. They talk … Continue reading How to be a Digital and Social Marketing ROI Rebel – 10 Proven Strategies [Podcast]
