Kayla Sloan — September 5, 2018 — September 5, 2018 Lots of people these days use online calendars, me included. The reason is that they have many advantages over paper calendars that I love. For instance, my calendar is in an app on my phone so that I can easily take it with me. Rather … Continue reading 14 Reasons You May Still Want a Paper Calendar
Sahail Ashraf — September 1, 2018 — September 1, 2018 Live video. Where Facebook used to own the space, there are now plenty of other ways to use live video effectively as a brand. But how important is it, still? If there was no chance of ever doing a live video again, would it mean … Continue reading Is Live Video Still a Thing?
Amanda Clark — August 27, 2018 Follow @GrammarChicInc — August 27, 2018 typographyimages / Pixabay Many people only think about updating their resume when they’re unhappy at work and want to find a new job, or once they’ve already lost their job and are scrambling to find something else. Rushing to update your resume can … Continue reading Happy with Your Job? Why You Should Still Update Your Resume
Location Still Matters In An Online World by Shawn Schwegman , Columnist, June 28, 2018 JPMorgan Chase was running ads on more than 400,000 websites when it learned that less than 3% of those sites were leading to any activity beyond an impression. Chase reduced that to just 5,000 websites, but still saw the same … Continue reading Location Still Matters In An Online World
Study from Blis found that in-store browsing was the number one way consumers discovered new products. Greg Sterling on June 28, 2018 A new survey of 2,000 US consumers from location intelligence provider Blis argues that, contrary to marketers’ perceptions, the dominant way consumers discover new products is in traditional retail stores. At the … Continue reading Report: Stores still critical in consumer purchase journey, above TV and social
By Larry Alton May 18th, 2018 The 1990s have faded into memory, and clunky web design has faded with them — mostly. Still, some people continue to stick to pure HTML/CSS websites, and refuse to get on board with platforms that generate more dynamic content. Most people today assume that building an HTML website is an … Continue reading How Pure HTML/CSS Websites Still Have SEO Advantages
The annual marketing spend for these platforms will more than double by 2023, the report predicts. Barry Levine on May 15, 2018 In the hubbub over all the new technologies, the workhorse marketing automation platforms keep doing their jobs. And in “Marketing Automation Technology Forecast, 2017 to 2023 (Global)” [available for Forrester clients only], … Continue reading First Forrester forecast for marketing automation finds it is still ‘early innings’ for adoption
Nick Leffler — April 24, 2018 Follow @exprance — April 24, 2018 darkmoon1968 / Pixabay Business websites still matter whether for new or returning customers. Even in the world of apps, people using those apps still end up on websites most of the time. Think about it. What kind of content are your friends and … Continue reading Business Websites Still Matter For New & Returning Customers
Lest you forget why we’re all on Facebook in the first place, contributor Mark Traphagen offers inspiring examples of brands harnessing the organic power of the social network. Mark Traphagen on April 17, 2018 In my column last month, I set out a manifesto for social media marketing in 2018, a call to “grow … Continue reading Three brands still killing it on Facebook
Justin McGill — April 16, 2018 — April 16, 2018 Using a cold email template that’s outdated and overused won’t help you. Predictable Revenue was a book written 6 years ago, about stuff they were actually doing 10 years ago. It doesn’t work anymore. Are you still using these stale tactics? We’ve rounded up the … Continue reading Cold Email Template Issues: Are You Still Using These Stale Tactics?
