By Michael Georgiou April 28th, 2016 Maintaining a local web presence for a franchise business is a challenge. Each franchise site (or microsite) has to be treated as a separate case and optimized for local search individually. Businesses can ensure its franchise websites show up in relevant searches and rank high on Google in a number … Continue reading Search Marketing Solutions For Firms With Franchises
by Andrew Woodberry March 14, 2016March 14, 2016 I hate email. It’s invasive, asynchronous and inefficient. Yet I find myself using it every day, connected to it at all hours, patiently waiting for that reassuring ding when I get a new message. Is this some weird form of Stockholm syndrome? Not exactly. Email is the … Continue reading You’ve Got (Less) Mail: 3 Sales Productivity Solutions to Reduce Email Overload
by Ty Rothstein February 22, 2016 Follow @https://twitter.com/AmitiRothsteinFebruary 22, 2016 I’m going to go out on a limb and guess that you want to get more traffic to your website. If my guess is correct, then there’s a reason for you to keep reading. Today we’ll go over a handful of SEO tips by showing … Continue reading SEO Tips to Conquer Google: 9 Mistakes and DIY Solutions
by Matt Osit February 6, 2016February 6, 2016 Think about how often you’re seeing your customers––the number of times your sales reps are out in the field visiting each retail store. Now think about how often your retailers are placing orders. It’s likely that those timelines are pretty closely correlated. When your primary sales channel … Continue reading How B2B eCommerce Solutions are Increasing Order Frequency
by Jaymin Bhuptani December 15, 2015 Follow @emailmonksDecember 15, 2015 The journey of an email marketer towards successful email campaigns is quite bumpy. The misery of dealing with multiple email clients, the need for responsive emails for smartphones, and the rise in mime multipart message after the launch of wearables, are precisely few anomalies. And, … Continue reading Solutions to the Top 10 Email Marketing Questions [Infographic]
The pre-built content, workflows and benchmarks are available for healthcare, travel, finance, manufacturing and retail verticals. Barry Levine on November 19, 2015 A hotel chain uses a marketing automation system in ways similar to others in its industry, but differently from, say, a hospital. With that in mind, marketing automation platform Act-On is today launching … Continue reading Marketing Platform Act-On Unveils Packaged, Industry-Specific Solutions
John MeyerNovember 1, 2015 The growth of social media as a major component of marketing has made online paid advertising a challenging and competitive forum for both customers and vendors. Falling under the heading of Native Advertising, this type of marketing is loosely defined as paid content presented in the same format as all other … Continue reading 6 Paid Advertising Solutions for Small Business Promotion
Brian O’ConnorOctober 12, 2015 As long as humans have organized into groups, we have craved a magical, “Silver Bullet” fix for our challenges. Greek tragedy coined the familiar phrase “Deus ex Machina,” describing an unexpected power that saves the day, and the Oracle of Delphi told Philip of Macedonia that “with silver spears you may … Continue reading 3 Questions to Ask Your B2B Software Product Team Before Turning to Silver Bullet Solutions
Oliver NeelyOctober 2, 2015 In today’s rapidly expanding technology market, speed is something we have all come to expect from our devices. If a website doesn’t load in quickly we will soon move on to another. Not only that, we may lose trust in that brand & avoid going back again. Despite the fact that … Continue reading Speed Matters – Solutions to Boost Your Site Speed
Kim George August 6, 2015 Contrary to popular belief, email marketing is not dead. In fact, according to a post published by Outboundengine.com, “marketers consistently ranked email as the single most effective tactic for awareness, acquisition, conversion, and retention.” Over the years, I’ll admit… that I didn’t fully understand the importance of email marketing. But … Continue reading Email Marketing Services For Small Businesses: 5 Fantastic Solutions
