Nicole Krug October 12, 2020 If you’re like most small business owners, you probably have plenty of questions about the benefits of social media, and maybe even how it crosses over to your search engine rankings. We know social media can help you attract new customers to your business, but today we’ll discuss how it … Continue reading Does Social Media Affect Search Engine Rankings? Yes – Here’s How
Tag Archives: Social
5 Top Kinds of Social Media Videos You Can Create in 30 Minutes to Increase Your Engagement – And 3 Ways to Market Them
Jock Breitwieser October 9, 2020 Are you planning to use videos in your social media marketing campaign? Many companies use short videos to promote their new products and engage their market due to their effectiveness. If you want to use this strategy, you should determine what works best for your brand. The demand for video … Continue reading 5 Top Kinds of Social Media Videos You Can Create in 30 Minutes to Increase Your Engagement – And 3 Ways to Market Them
Why Are Social Media Sites Blue? How Color Psychology Drives Engagement
Baylor Cherry October 9, 2020 Sometimes called “the Nirvana color,” blue symbolizes the comfort, sky, water, sleep, the mind, trustworthiness, and safety (think police officer uniforms). From surfing the waves to surfing the internet, blue is everywhere. Have you ever wondered why most of the major social media platforms, like Facebook, Twitter, and LinkedIn, utilize … Continue reading Why Are Social Media Sites Blue? How Color Psychology Drives Engagement
Social Media: A Weapon of Recreation or Distraction
Anjan Pathak October 9, 2020 Staying indoors 24/7? Isn’t everyone? With the coronavirus posing a threat to our families and us, the decision to stay at home is by far the wisest one. Understandably, being on house quarantine requires certain forms of activities to do for when we are bored and also when we’re not … Continue reading Social Media: A Weapon of Recreation or Distraction
7 Creative Ways to Try Culture Marketing on Social Media
Katy French October 9, 2020 Most brands use social media to showcase their products and services, which makes sense. But social media can do so much more to bring your brand to life. These platforms are all about people connecting to people, so why not use them to show people who you are? Through culture … Continue reading 7 Creative Ways to Try Culture Marketing on Social Media
10 Best Social Media Analytics Tools [Infographic]
Julia Miashkova October 7, 2020 As much as social media is a great place to be, the best of it is always way below the surface. This is equally true for average users and brands with big corporate accounts: getting valuable insights on social media requires some digging. Market analytics, lead prospects, competition intel, audience … Continue reading 10 Best Social Media Analytics Tools [Infographic]
Microsoft’s Digital Marketing Center for search and social management adds features, opens beta
The free platform is now open to U.S. small businesses. Ginny Marvin on October 7, 2020 at 1:58 pm The Microsoft Digital Marketing Center (DCM) is now available in open beta in the U.S. The company had been piloting the free platform designed for SMBs to manage automated search and social campaigns across Microsoft, Google, … Continue reading Microsoft’s Digital Marketing Center for search and social management adds features, opens beta
Email and Social Media Marketing Ideas for Consulting
Sarah Bricker Hunt September 30, 2020 You already know that email and social media marketing are goldmines for driving new leads and building your consultancy brand. But how, exactly, should you approach email and social media marketing campaigns? There is a sea of advice to be found online for digital marketing, but much of the … Continue reading Email and Social Media Marketing Ideas for Consulting
Evaluating Social Media Strategy During a Crisis
Christa Tuttle October 2, 2020 In times of crisis, something as instant and influential as social media can become an essential tool for providing buyers, audiences and your community with information and resources to get them through. With COVID-19 impacting all industries, some more than others, it is crucial for your B2B social media strategy … Continue reading Evaluating Social Media Strategy During a Crisis
5 Social Media Content Ideas for the Fall Season
Chris Christoff September 30, 2020 Coming up with new content ideas for social media can be difficult. If you’re struggling to think of fun social media campaigns, don’t worry. You can use the change of season to get your creative juices flowing. There’s so much happening in the Fall season; the leaves are changing color, … Continue reading 5 Social Media Content Ideas for the Fall Season