Sherman StandberryOctober 8, 2015 Want a social media strategy that will help you in your career or launch a business? One of the main benefits of social media is to establishing trust and credibility amongst your target audience. If people perceive your product or service to be useful and trust your brand, they are more … Continue reading A 4-Step Social Media Strategy That Can Work For Anyone
Tabitha NaylorOctober 8, 2015 Social media has increasingly gained popularity as a vehicle for communication between businesses and customers. A whopping 47% of customers in the U.S. prefer using social media for customer service in comparison to other methods (phone, email, etc.). Customer service via social media is one of the most crucial aspects of … Continue reading 7 Do’s and Don’ts for Successfully Mixing Social Media and Customer Support!
Carol StephenOctober 8, 2015 10 Social Media Expectations That Are Full of Baloney People have a lot of expectations around social media. They think that it’s magic, and that once they are on social media, they don’t have to do anything except answer the phone calls of people wanting to hand them millions of dollars. … Continue reading 10 Social Media Expectations That Are Full of Baloney
By Gary Dek October 8th, 2015 Aren’t you tired of constantly hearing about how Google is going to replace traditional links with social links soon? Every few months, an “expert” publishes a case study explaining that social links are ranking factors, and then surmises that social media will become the new SEO in a couple years. … Continue reading Social Signals Suck: Why Google Still Prefers The Gameable Link
Katie Leimkuehler October 7, 2015 The most important aspect of managing any social media accounts is being able to collect, interpret, and analyze the data that comes from your page to learn how to improve your tactics with your social media analytic tools. Luckily, there are many platforms that you can use to analyze your … Continue reading 9 Social Media Analytics Tools to Manage Your Brand
Pam McBrideOctober 7, 2015 Social media marketing is a fast-paced industry. With new tools, techniques and best practices constantly bombarding your inbox and feeds, it can be tough to decide where to put your efforts. In order to stay afloat, however, you don’t need the latest bells and whistles – you just need to stick … Continue reading Top 7 Missed Opportunities in Social Media Marketing
Warren KnightOctober 6, 2015 I remember writing about social media monitoring tools back in 2010, when businesses first started utilising the power of social media. Whilst some, even five years later are still important, there are a number of tools that are relatively new which are instrumental in monitoring your businesses social media activity. 1. … Continue reading Top 10 Tools for Social Media Monitoring
Debbie HarrisOctober 6, 2015 Are you talking to yourself on social media? Social media is more than just posting. I so often work with clients who have gotten the hang of what to post on Facebook but they are not getting engagement on their posts. The same thing happens on Twitter. Tweets are being tweeted but they … Continue reading Are You Talking to Yourself on Social Media? Social Media is More Than Just Posting.
Jeniece PrimusOctober 6, 2015 Can you tell how a company is doing just by looking at its social media activity? A piece of investigative journalism from Buzzfeed (yes, Buzzfeed) implies the answer might be yes. Their journalists chose a few social media apps and then looked at how often people were tweeting out links to … Continue reading Don’t Be A Zombie: Avoiding Social Decay In Your Business
Amanda ClarkOctober 6, 2015 We like to say that social media marketing is about forming relationships—relationships between your brand and your customers. As with any relationship, you have to nurture it and pay it plenty of attention if you want it to thrive. What that means for small business owners is simple: To do social … Continue reading 6 Signs That It’s Time To Hire A Social Media Manager
