Pam McBrideOctober 14, 2015 The financial services industry has embraced social media, using it to connect with their customers and build their reputations. However, just a few short years ago, banks, credit card companies and investment firms were nervous about wading into the often-unpredictable waters of real-time communication with their customers. As more financial brands … Continue reading Digital and Social Media Trends for the Financial Services Industry
Tag Archives: Social
How Social Intelligence is Transforming the Agency Business
Pam McBrideOctober 13, 2015 How “smart” is your agency? Do you use social intelligence to prepare your pitches, plan campaigns and grow your business? If not, you’re missing out on some serious competitive advantage. Social intelligence is completely transforming agencies. The best ones are using real-time data derived from social networks to inform all aspects … Continue reading How Social Intelligence is Transforming the Agency Business
How to Use Hashtags on Social Networks Other Than Twitter
Sophia BeirneOctober 13, 2015 The hashtag has proven to be an effective model for businesses and individuals to keep themselves engaged in relevant conversations while tracking their social media reach. Though most people associate the hashtag system with Twitter, it wound up becoming so effective that a myriad of other social networks have adopted this … Continue reading How to Use Hashtags on Social Networks Other Than Twitter
Why Social Selling, LinkedIn, and Networking Are All about Leverage
Jan WallenOctober 13, 2015 There’s a lot of buzz now about “social selling”. What is it? And does it really work? Social selling is using LinkedIn and social media as one of the tools to find, reach, and engage potential clients, build relationships and trust, and help companies solve their business challenges with your solution. … Continue reading Why Social Selling, LinkedIn, and Networking Are All about Leverage
8 Incredibly Easy Tips for Using Social Media to Boost Your Business’ Sales!
Tabitha NaylorOctober 13, 2015 For many small business and e-commerce stores, social media is an excellent platform to connect with existing customers and attract the attention of potential customers. Social media marketing is a valuable promotional tool that can help spread your outreach, increase sales, and allow your business to grow; here are several tips … Continue reading 8 Incredibly Easy Tips for Using Social Media to Boost Your Business’ Sales!
Social Networking Annoyances
Dave BrockOctober 12, 2015 Every day, I get dozens of connection requests through all sorts of channels. Early on, as I was building my networks, I didn’t scrutinize the requests very closely. If someone seemed nominally interesting, I was glad to connect. Over time, I’ve become much more careful, primarily because accepting many requests opens … Continue reading Social Networking Annoyances
Our 15 Best Social Lead Tips Of All Time
Pam McBrideOctober 11, 2015 Social media isn’t just about brand awareness, reputation, networking and other hard-to-measure activities. Many organizations are successfully using social media to generate leads – but the tactics are a bit different from traditional lead generation methods. We’re written a lot in the past about social lead generation, so we’ve rounded up … Continue reading Our 15 Best Social Lead Tips Of All Time
Social Media Marketing: Trends and Tools
Shepard MorrowOctober 10, 2015 Social media marketing used to mean simply crafting quality updates and scheduling them to post regularly. Then you’d monitor as followers saw and interacted with your content – or not. Today that model is a thing of the past. Yes, many brands still rely heavily on it, but it simply is … Continue reading Social Media Marketing: Trends and Tools
The 5 Point Guide to More Leads, Social Fans, and Sales With Coupon Pop
Ty RothsteinOctober 9, 2015 Finding the most effective strategy to increase sales is difficult for every business. As you read this, there are hundreds of thousands of sales teams and entrepreneurs around the world trying to find a better way to increase sales for their business. Fortunately, site overlays, or what is more commonly referred … Continue reading The 5 Point Guide to More Leads, Social Fans, and Sales With Coupon Pop
A Guide To Social Listening For Improving Your Marketing Strategy
Torri MylerOctober 9, 2015 It’s safe to say that social media changed the face of digital marketing. Before the arrival of platforms like Facebook or Twitter, brands couldn’t imagine being able to build such close relationships with their audiences or have real-time conversations with customers all over the world. The key to leveraging your presence … Continue reading A Guide To Social Listening For Improving Your Marketing Strategy