by Will Kerschbaum November 17, 2015November 17, 2015 Did you know that when you post on social media is just as important as what you post, and where? Like rush hour, your followers are on social media at peak times during the day. Unlike rush hour, you want to hit them when they’re most likely … Continue reading What’s the Best Time to Post on Social Media?
by Pam McBride November 17, 2015 Follow @leadsiftNovember 17, 2015 Not all customers are created equal. You’ve probably had your fair share of one-time customers, who engage on social media or make a purchase once, never to return. And while there are tactics you can use to encourage them to come back, why not focus … Continue reading Using Social Data to Uncover Your Most Valuable Customers
by Matt Clough November 17, 2015November 17, 2015 No matter if you’re trying to inspire empathy in your readers or just trying to make them laugh, harnessing emotions with your social media marketing is a vital skill to have. In no field of marketing is an effective use of emotional direction more important than social … Continue reading 2 Emotions To Exploit (And 2 To Avoid) For Contagious Social Media Marketing
by Eric Seal November 16, 2015November 16, 2015 You’re busy. You don’t have time to skim through a wall of text for information you need right now. You need to know what picture sizes are ideal for all your social media accounts right away. So here’s the Quick Guide to Picture Sizes for Social Media. … Continue reading The Quick Guide To Picture Sizes For Social Media
by Deanna Zaucha November 14, 2015 Follow @deannazauchaNovember 14, 2015 As 2016 approaches, it’s a good time to reflect on the state of social media marketing in 2015, and decide which social media platforms you hope to grow in the next year. Social Media Examiner put together an easy-to-read Social Media Marketing Industry Report for … Continue reading 3 Stats to Help Your 2016 Social Media Marketing Strategy
by Sean Herlihy November 14, 2015November 14, 2015 When I was in college I worked at a bicycle shop as a mechanic, salesman and all around bike shop employee. During my time there the manager, Andre, stressed the importance of routine in daily tasks, especially when it came to building bikes. The first time I … Continue reading The Importance of Routine in Social Marketing
by Warren Knight November 14, 2015 Follow @warrenknightNovember 14, 2015 There can sometimes be a fine line between where social media stops, and SEO begins because when social media is done right, it can drive traffic and increase your online sales. Social media has, for the last couple of years played a huge part in … Continue reading Social Media Done Right Does Drive Traffic
by Laura Noll November 14, 2015 Follow @marketmoxNovember 14, 2015 We live in a world riddled with shiny objects to steal our attention — especially when it comes to all of the information available in our social networks. Even while reading a post, it’s not unusual to be interrupted by another. Notifications pop in at every … Continue reading Boost Your Social Posts Without The Boost Button
by Blake Harris November 14, 2015November 14, 2015 Last week, renowned ad agency Ogilvy and mobile startup Victorious, published an impressive industry report called The Digital Social Contract. This 110-page paper—authored by Jeremy Katz, Robert John Davis, Alta Sparling and Bing Chen—attempts to break down the online video landscape and advise readers on how to … Continue reading The Digital Social Contract: A Guide to Video Marketing (Part 1 of 2)
by Brittany Berger November 14, 2015 Follow @bberg1010November 14, 2015 It’s pretty normal any time of year for the social media department to look like a hurricane has just swept through it, with so much going on. But during the holidays, it’s practically expected. Every day, you’re receiving word of another campaign being added to … Continue reading 4 Ways to Prep Your Social Media for Holiday Marketing Madness
