by Jomer Gregorio November 23, 2015 Follow @JomerGregorioNovember 23, 2015 Every day, more and more people are using the Internet — not just for casual informational search, but for socializing, too, paving way to countless social media websites. However, these platforms do not only cater for individuals who are looking to connect with their friends … Continue reading Top 8 Social Media Etiquette for Business (Infographic)
by Suzanne Hoenig November 22, 2015November 22, 2015 TL;DR (Too Long; Didn’t Read) Is it okay to duplicate content in the social media echo chamber?Yes. It’s okay to add your two cents. It lets us know how you think. It helps your tribe find you. (It’s not okay to plagiarize.) Just because several somebodies have … Continue reading On Social Media Guilt, Overwhelm, And Being A Content Copy Cat
by Nathan Roberson November 21, 2015 Follow @TheMrobotNovember 21, 2015 For Gen Xers and Baby Boomers, cause marketing seems like the most brilliant idea since sliced bread — and it is a great idea. But for the younger generation, say those born after 1988 — cause marketing has been on the scene since before they … Continue reading Corporate Social Responsibility and Millennials: Why Your Game Must Be On Point [Infographic]
by Stephanie Frasco November 21, 2015November 21, 2015 Social media usually involves little or no expense. Because of this, small businesses that do not have large amounts of capital can take full advantage of the many benefits that social media has to offer. Although larger organizations are better able to employ marketing techniques that rely … Continue reading Why Social Media Is Great For Small Businesses
by Albane Flamant November 20, 2015November 20, 2015 The wait is over folks! The last instalment of the Hunger Games series is playing at your nearest movie theater as we speak. With a few days of Hunger Games related buzz to work with since the launch on Wednesday, Talkwalker used its powerful social media analytics … Continue reading Hunger Games Social Buzz: From Katniss’ Dress to Effie’s Makeup
by Barry Roos November 20, 2015 Follow @roositesNovember 20, 2015 Sometimes I think people are too worried about metrics. They want to make sure everything they post to social media gets shared, re-tweeted, liked, etc, etc. Don’t get me wrong, metrics are important, but far from the only value add from social media. For most … Continue reading Social Media: Not All About Metrics
by Penney Fox November 19, 2015 Follow @foxinteractiveNovember 19, 2015 It’s that time of year It’s that time of year when we start seeing posts, pins and tweets about buying a 2016 planner. People are promoting datebooks, life planners and personal organizers. And don’t even get me started on the tons of free printables … Continue reading Building Your Social Media Strategy
by Brian Sutter November 18, 2015 Follow @SmallBizBrianNovember 18, 2015 The best social media outlets are the one your customers use. Learn how to find them and build engagement via today’s popular platforms. Traditional word of mouth, with one person talking to another, only goes so far in today’s business world. Thankfully, word of mouth … Continue reading How to Find the Social Media Outlet That’s Best for YOUR Business
Social media disclosures (and more) are on tap as our SocialPro conference begins with a keynote conversation between Marketing Land and the FTC. Matt McGee on November 18, 2015 Good morning from Las Vegas! Day one of Marketing Land’s SocialPro conference is about to begin, and we’re starting with a real treat: a keynote conversation … Continue reading Social Pro Live Blog: How Social Marketers Can Stay On The FTC’s Good Side
by VerticalResponse November 18, 2015 Follow @VR4SmallBizNovember 18, 2015 As a small business owner, you wear multiple hats, and some of them probably fit better than others. It’s not uncommon for small business owners to feel uncomfortable in their role as chief marketer. The growth of online marketing has added complexity, nuance, and power to … Continue reading Making Content Marketing, Email and Social Media Work in Harmony for Your Small Business
