by Michael Passanante February 8, 2016 Follow @launch__catalystFebruary 8, 2016 Few might argue that B2B companies are getting better at utilizing social media. Some are actually experiencing decent results in terms of new leads and business opportunities. However, a recent article on TheDrum.com citing a somewhat older report from InsideView about the use of social … Continue reading Beware Conventional B2B Social Media Wisdom
Tag Archives: Social
33 Free Social Media Resources for Small Business
by Genia Stevens February 8, 2016 Follow @geniastevensFebruary 8, 2016 Small business owners may find it challenging navigating through the fast-paced world of social media. Their resources are valuable and they don’t want to waste any of it. Here’s a list of free social media tools that will save them both time and money. Headline … Continue reading 33 Free Social Media Resources for Small Business
5 Ways Social Media Helps Brands Personalize Their Marketing
by Tukan Das February 8, 2016 Follow @tdasFebruary 8, 2016 From broad to specific. Public to personal. Over the past several years, marketing has transitioned from a discipline that broadcasted general messages to a wide audience in the hopes that something sticks, to one that zooms in on the individual. Thanks in large part to … Continue reading 5 Ways Social Media Helps Brands Personalize Their Marketing
You Know You’re a Social Media Maven/Master When…
by Sabrina Turman February 5, 2016February 5, 2016 Throw a rock outside of our office window and you’ll hit someone that claims to be a social media aficionado. But some of these self-proclaimed social stars are actually just imposters. And to help distinguish the difference, we’ve listed a few tell-tale signs that you are in … Continue reading You Know You’re a Social Media Maven/Master When…
3 Social Media Security Measures to Avoid Cyber Threats
by Ashfaq Ahmad February 5, 2016 Follow @AshfaqOfficialFebruary 5, 2016 Every now and then we hear about cybercriminals going past the firewalls and messing the crucial delicate information of the companies. No matter how much the security is fortified the cybercriminals get passed through the slick flaws and meddle with the corporate image. The security … Continue reading 3 Social Media Security Measures to Avoid Cyber Threats
Are You Using Social Media Effectively For Your Ecommerce Business?
By Mansi Dhorda February 5th, 2016 Facebook, Twitter, Instagram, YouTube, and LinkedIn have become almost ubiquitous in our daily lives. The effect is so strong that today it is imperative for businesses to have a social presence. Yet, not all are using the true potential of social media to improve their bottom line. In fact, it … Continue reading Are You Using Social Media Effectively For Your Ecommerce Business?
Why Social Automation Is Not A Cop Out
by Olivier Choron February 4, 2016 Follow @purechannelappsFebruary 4, 2016 Just because you use social media automation software to create and send social media posts does not make you’re an unengaged robot. It means you’re being efficient and using your time wisely. “Impersonal”, I think not!I am by no means suggesting that using this software … Continue reading Why Social Automation Is Not A Cop Out
8 Social Media Hacks That Are Sure To Up Your Marketing Game
by Mike Templeman February 4, 2016 Follow @miketempleman1February 4, 2016 If you’re in the marketing business, you’ve probably heard the words “social media marketing” so many times that the words have lost their meaning. But the truth is, if you’re failing to implement smart marketing strategies on social media platforms, you’re way behind your competitors. … Continue reading 8 Social Media Hacks That Are Sure To Up Your Marketing Game
11 Common Social Media Mistakes to Avoid
by Dhariana Lozano February 4, 2016 Follow @DhariLoFebruary 4, 2016 There are general social media mistakes we all know to avoid (like buying followers). But there are many other social media blunders to steer clear of. I’ve composed this list of the most common slips I’ve seen in my experience as a social media marketer. … Continue reading 11 Common Social Media Mistakes to Avoid
Link Social Media with Your Career Goals
by Personal Branding Blog February 4, 2016February 4, 2016 Why is the phenomenon of social media so important? Social media serve to develop mutual relationships based on trust. It is a very broad-based approach, as opposed to traditional networking, which is more targeted and narrower. For example, if you have a LinkedIn profile, a Web … Continue reading Link Social Media with Your Career Goals