by Rebecca Lee White February 4, 2016 Follow @rleewhiteFebruary 4, 2016 NFL teams were among the earliest pioneers to use social media as a way to engage and interact with their fans. We’ve seen teams use social to distribute content of all kinds: highlights, in-game updates, injury reports, and even some friendly camaraderie with other … Continue reading Do NFL Teams Have to Win on the Field to Win at Social Media?
by Carol Stephen February 4, 2016 Follow @Carol_StephenFebruary 4, 2016 Social Media Managers: 10 Secrets to Care for Yours Social Media Managers: 10 Secrets to Care for Yours My friend Amy Donohue recently said it sucks that companies don’t see the value of professional social media. That definitely rings true! Although there is no ideal … Continue reading Social Media Managers: 10 Secrets to Care for Yours
By Jessica Davis|2016-01-31T14:11:21+00:00February 4th, 2016|Social Media Marketing|0 Comments Being a good juggler should probably be one of the necessary qualifications for a social media manager. Managing multiple social media accounts, keeping them updated, finding content for each of them and engaging with the audience; all of it can be time-consuming and difficult to accomplish in … Continue reading 15 Chrome Extensions Social Media Marketer Must Have In Their Toolbox
by Dorien Morin-van Dam February 3, 2016February 3, 2016 Social Media Marketing 101 One of the very first questions I ask new clients during our social media strategic planning session is this one: “What other, traditional, marketing do you have in place right now?” Often I have to prod them with questions like Do you … Continue reading 11 Practical Tips To Integrate Social Media with Traditional Marketing
by Juliana Allen February 3, 2016February 3, 2016 There are so many social media tools out there, it’s hard to know what is what, and what is for what. For me Tumblr is one of those tools. I’ve heard it in passing a lot, but never really used it myself. That’s why Brenna Ehrlich’s article … Continue reading The Pros & Cons of Social Media Tools: Tumblr
by Sheryl Jefferson February 3, 2016 Follow @ThatLTMLadyFebruary 3, 2016 There is currently a plethora of social media platforms currently out these, it’s mind-blowing! From networking, to hooking a spouse, writing blogs to comparing businesses, the list is exhaustive! I have worked with several small businesses and start-ups who want to step into the social … Continue reading 6 Social Media Platforms Your Business Should Be Using
by Rebecca Renfroe February 2, 2016 Follow @RLRenfroeFebruary 2, 2016 As social platforms gained popularity, the issue that lingered for years was how they would make money by capitalizing on the networks that had been developed and widely adopted by brands and consumers alike. Advertising seemed like the answer, and all things pointed to a … Continue reading The Blurred Lines Between Paid, Earned and Owned Social Media
by Milena Milano February 2, 2016February 2, 2016 Super Bowl season is a unique time in our industry. Creative genius surrounds us. From the in-game commercials to social engagement, brands seem to try a little harder this time of year to really stand out. One that really sticks out is the day that Oreo changed … Continue reading The Moment Social Media Changed
by Arik Hanson February 2, 2016February 2, 2016 A friend of mine raised a question we’ve heard before on Facebook the other day: How many times should I be posting to Facebook per week? A question that’s been asked by thousands of clients and company-side folks over the last few years (but a question I … Continue reading Less is the New More When it Comes to Social Posting Frequency
by Natascha Thomson February 1, 2016 Follow @nathomsonFebruary 1, 2016 This blog provides seven tips that are essential for your 2016 Social Media Marketing Strategy creation. With 2016 under way, one thing is clear: social media is now a vital marketing channel for businesses of all sizes. The common question a few years ago, “why … Continue reading 7 Tips for a Social Media Marketing Strategy
