By Laura Blaker August 1st, 2016 Last post we spoke about different content types, content creation, and the benefits of repurposing content. We are at the end of this three part series and I’d like to drive home the benefits of editorial calendars and content scheduling. In this post you’ll learn about: The benefits of … Continue reading Social Media Tips & Tools To Post Smarter: Content Scheduling
by Mary Lister July 30, 2016July 30, 2016 As a millennial (but not one of the whiny ones that baby boomers complain about), I grew up in the age of online friendships and followers, which has exploded into a world of digital living. If I want to find a restaurant, I hop on Yelp. Recipes … Continue reading 7 Social Media Management Tips To Save Time And Increase Engagement
by Tabitha Jean Naylor July 31, 2016 Follow @TabithaNaylorJuly 31, 2016 The only thing worse than not using social media in your marketing plan is using social media incorrectly. At the least, you’ll just be wasting your time. At worst, you could actually be driving customers away. The differences between a social media presence that … Continue reading 5 Social Media Mistakes Holding You Back
by Katharina Cavano July 30, 2016July 30, 2016 Katie Lance is a force to be reckoned with in the world of real estate agents and their social media presences. Formerly the chief strategist for Inman News, Katie has emerged on her own and formed Katie Lance Consulting, a social media and marketing firm…with a specialty … Continue reading Building Better Relationships Through Intentional Social Media Interactions
by Disha Pagarani July 29, 2016July 29, 2016 I’ve posted tons of content on social to date, but as you may have experienced yourselves, the engagement levels aren’t always on par with the effort put into creating and sharing that content. Although, in my experience I’ve seen a couple of ideas that pull in much … Continue reading How To Increase Your Reach And Impact On Social Media
by Tukan Das July 28, 2016 Follow @tdasJuly 28, 2016 Social selling is at a crossroads. On one hand, there are hundreds of new, shiny social tools, the allure of big data, and promises of better, faster, smarter selling. On the other hand, the objective of sales teams hasn’t changed in decades: to generate more … Continue reading The Problem with Today’s Social Selling
by Nick Heer July 29, 2016July 29, 2016 It is common to overlook the social sharing counts on your pages when you’re moving from one domain to another or migrating to HTTPS, particularly on blog posts. Those little numbers beside the icons may seem trivial, but social proof remains a key indicator of reputability and … Continue reading Losing Your Social Sharing Counts Could Cost You
TrackMaven shows which industries perform best on Twitter, Instagram, Linkedin and Facebook–among other things. Tamar Weinberg on July 27, 2016 TrackMaven has released its Social Media Marketing Strategy report, which analyzed social media content across 40,000 companies across 130 major industries across Facebook, Twitter, Instagram and LinkedIn. From their data, they saw how each … Continue reading TrackMaven Report: What your content says about your social media marketing strategy
By Melissa Duko July 27th, 2016 Social media is playing a transformative role in this presidential election. Donald J. Trump and Hillary Clinton are heavily utilizing social media platforms to connect with voters. And it’s working. Millions of people follow Trump and Clinton on Facebook, Twitter, Instagram, and the numbers are growing every day. Via … Continue reading Trump That: Social Media Lessons From The US Presidential Campaigns
by Jacob Maslow July 26, 2016 Follow @jakemaslowJuly 26, 2016 Think of social media as a marketing toolkit. It is a kit filled with plenty of different devices that you can use to promote a business. There are the two main tools that you should use every day, Facebook and Twitter. Others, you might use … Continue reading Unlock The Secret Potential of Every Social Network
