by Disha Pagarani July 29, 2016July 29, 2016 I’ve posted tons of content on social to date, but as you may have experienced yourselves, the engagement levels aren’t always on par with the effort put into creating and sharing that content. Although, in my experience I’ve seen a couple of ideas that pull in much … Continue reading How To Increase Your Reach And Impact On Social Media
by Tukan Das July 28, 2016 Follow @tdasJuly 28, 2016 Social selling is at a crossroads. On one hand, there are hundreds of new, shiny social tools, the allure of big data, and promises of better, faster, smarter selling. On the other hand, the objective of sales teams hasn’t changed in decades: to generate more … Continue reading The Problem with Today’s Social Selling
by Nick Heer July 29, 2016July 29, 2016 It is common to overlook the social sharing counts on your pages when you’re moving from one domain to another or migrating to HTTPS, particularly on blog posts. Those little numbers beside the icons may seem trivial, but social proof remains a key indicator of reputability and … Continue reading Losing Your Social Sharing Counts Could Cost You
TrackMaven shows which industries perform best on Twitter, Instagram, Linkedin and Facebook–among other things. Tamar Weinberg on July 27, 2016 TrackMaven has released its Social Media Marketing Strategy report, which analyzed social media content across 40,000 companies across 130 major industries across Facebook, Twitter, Instagram and LinkedIn. From their data, they saw how each … Continue reading TrackMaven Report: What your content says about your social media marketing strategy
By Melissa Duko July 27th, 2016 Social media is playing a transformative role in this presidential election. Donald J. Trump and Hillary Clinton are heavily utilizing social media platforms to connect with voters. And it’s working. Millions of people follow Trump and Clinton on Facebook, Twitter, Instagram, and the numbers are growing every day. Via … Continue reading Trump That: Social Media Lessons From The US Presidential Campaigns
by Jacob Maslow July 26, 2016 Follow @jakemaslowJuly 26, 2016 Think of social media as a marketing toolkit. It is a kit filled with plenty of different devices that you can use to promote a business. There are the two main tools that you should use every day, Facebook and Twitter. Others, you might use … Continue reading Unlock The Secret Potential of Every Social Network
by Jamie Chaffin July 26, 2016July 26, 2016 Today there are over 2.3 billion people active on social media. They’re sharing content and images, and employers are watching. Social platforms serve as an open book for companies who want to learn about your professional experience, any mutual connections, and to see if you will be … Continue reading Social Media Hazards That Blow Your Job Opportunities
by Emily Ahlbum July 26, 2016 Follow @emagineusaJuly 26, 2016 For most marketers, when you hear the word “optimization”, you’re most likely inclined to think of SEO and the technicalities that come with it. However, at its core, the idea behind optimization is really quite simple: It’s making the best of anything. It’s about taking … Continue reading How to Use Social Media Optimization for Higher Visibility
by Colleen McKenna July 26, 2016 Follow @Colleen_InteroJuly 26, 2016 Selling is easier and harder than ever. And while I am not a fan of the term “social selling,” and prefer “smart selling,” it’s on trend, at the moment. Someday it will just be “selling,” again. There are many definitions for social selling, including Hubspot’s: … Continue reading Are You Social Selling or Just Pretending?
ACSI has come out with a report on customer satisfaction across e-business. Tamar Weinberg on July 26, 2016 at 12:01 am ACSI, the American Customer Satisfaction Index, has released interesting findings regarding how social media, search engines and new websites have affected the overall perception of e-business. This year’s report culled data from nearly 70,000 … Continue reading ACSI report: customer satisfaction increases for e-business despite dips in social media
