by Toby Nwazor Follow @TobyNwazorAugust 5, 2016 There’s a lot of discussion out there about social media. Some say it’s one of the worst things to happen to the 21st century while others praise it as one of the best marketing tools for business that our world has ever known. I really wholeheartedly agree with … Continue reading 6 Infallible Reasons to Take Your Business to Social Media
Tag Archives: Social
Social Media For Better Customer Service
By Nancy Grace August 5th, 2016 Companies invest thousands of dollars to convince new customers to check out their services and products. But it’s not about getting one-time customers. The real goal is to give people such a great experience they become life-time repeat customers. One part of the customer experience is through social networks, … Continue reading Social Media For Better Customer Service
How to Pick Effective Social Media KPIs
August 2, 2016 Picking effective social media KPIs (key performance indicators) can be a daunting task. Some social media managers choose to go super “vanity” and only measure follower growth (which isn’t that smart considering you can have hundreds of thousands of fans who still aren’t buying your stuff). And some CEOs force their social … Continue reading How to Pick Effective Social Media KPIs
Should You Do Your Own Social Media? Absolutely Not!
August 5, 2016 Should You Do Your Own Social Media? Absolutely Not! Here’s something I hear all the darn time: “social media is easy! My [insert 12-year-old relative here] could do it for me! Yes, they could do it for you. Just as you could do it yourself! But do I fix my own plumbing? … Continue reading Should You Do Your Own Social Media? Absolutely Not!
5 Top Tips For Social Media Success For Your Business
August 4, 2016 Whether you are a frequent user or not, there is no denying the seismic impact that social media has had on the way in which we communicate with one another. As of April 2016, there are now more than 1.5 billion people on Facebook alone, meaning more than one in every seven … Continue reading 5 Top Tips For Social Media Success For Your Business
3 Ways You Can Make Social Commerce Work for Your Business
August 3, 2016 Your Facebook page just hit 50,000 likes and your average likes per Instagram post is trending steadily in the thousands. As an eCommerce company, this is probably a social media milestone worth celebrating. Greater reach means more opportunities to drive consumers to transact through social commerce. Online stores with a social presence … Continue reading 3 Ways You Can Make Social Commerce Work for Your Business
10 Ways Social Media Marketing Can Help Grow Your Business
August 2, 2016 If you’re a business owner, chances are you’ve already considered using social media marketing to help get the word out about your business. In fact, 82 percent of small business owners are using sites like Facebook, Twitter, LinkedIn, Pinterest, and Instagram to help grow their businesses. And if you are still standing … Continue reading 10 Ways Social Media Marketing Can Help Grow Your Business
6 Tips for Bringing Social Selling to Your Team
August 2, 2016 Ever have a day when it feels like one more word about social media will make you scream? Okay, well you need to get over it. Sure, it’s annoying to deal with the constant barrage of “I-got-a-promotion and I’m-getting-married and my-life-is-better-than-yours,” updates in your personal life but when it comes to selling, … Continue reading 6 Tips for Bringing Social Selling to Your Team
5 Engagement Tactics To Capture A Social High-Value Target Audience
By Disha Dinesh August 2nd, 2016 To catch someone’s attention and occupy their interest is not easy; It involves an understanding of what they’re interested in and creating content that’s engaging enough to hold their attention. Additionally, you’d also want them to interact with it. Engagement on social is particularly hard because of the competition, … Continue reading 5 Engagement Tactics To Capture A Social High-Value Target Audience
How to Build Your Social Brand: Lessons from Lego
by Angie Geffen August 1, 2016 Follow @AngieGeffenAugust 1, 2016 Lego is a storied brand. You probably played with Legos as a child, and now, your children probably play with them. If not, you at least knew people who did and know people who have them now. Over the years, Lego has grown from offering … Continue reading How to Build Your Social Brand: Lessons from Lego
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