Tyson Downs — December 9, 2016 Follow @TitanWebAgency— December 9, 2016 Follow These 6 Steps to Get Started in Social Media Does a small business need to be on social media? Absolutely. The major search engines, including Google, Yahoo, Bing all place some value on how strong a company’s social media presence is when determining … Continue reading A Guide to Getting Started With Social Media
Lexy Wright — December 9, 2016 Follow @lexywright— December 9, 2016 Marketing is continuously evolving– new channels and technologies are emerging and consumers’ preferred methods of media consumption are changing with them. One such shift in the marketing landscape is the increased popularity of visual, social channels such as Instagram, YouTube, and Facebook. These social … Continue reading 3 Reasons Why Your Shopify Store Needs Social Media Influencers
Olivier Choron — December 7, 2016 Follow @purechannelapps— December 7, 2016 Social media, there’s no denying, can be (when done correctly) a very effective method for reaching a wider audience. But how can you ensure you’re taking full advantage and are using the right platforms and methods to drive the best results? I was recently … Continue reading How to Expand Your Audience on Social Media
by Ruth Arber, December 7, 2016 Consumer packaged goods (CPG) advertisers will spend $5.97 billion on digital marketing in the U.S. this year, an 18.2% increase over 2015. Yet most CPG brands drive digital traffic to retailers such as Amazon and Pea Pod to generate sales, which doesn’t allow for the most accurate tracking and … Continue reading Social Media Advertising: Best Way To Stimulate CPG E-Commerce
Veronika Baranovska — December 7, 2016 Follow @SendibleV— December 7, 2016 Image source: Shutterstock Seen a bunch of tips for Christmas, Thanksgiving and Independence Day already? So have we! Whilst each holiday has its own unique traits, just like the marketing campaigns that precede them – there are some general principles that you can follow … Continue reading 10 Social Media Tips for Every Holiday Campaign
Don’t look for shortcuts. Columnist Drew Eastmead explains why you shouldn’t rely too much on social media to drive website traffic to your business. Drew Eastmead on December 6, 2016 at 9:37 am I recently presented content marketing workshops to two clients in different states. Each company had a large staff of writers to produce … Continue reading User intent: Why organic content trumps social media
Are you reaching your audience on social media the right way? Columnist Jordan Kasteler takes a look at 8 brands you can take a page from. Jordan Kasteler on December 6, 2016 at 12:21 pm Many businesses set up shop on Facebook, Twitter, Instagram and other social networks in pursuit of new customers. Of course, … Continue reading 8 companies doing social media right and what marketers can learn from them
Dhariana Lozano — December 5, 2016 Follow @DhariLo— December 5, 2016 Influencer marketing is a little more complicated than it seems. As if it isn’t hard enough to find influencers that fit your brand and target audience, another element to consider is the type of influence you’re looking for. In this post I’ll review 4 … Continue reading How Different Social Media Influencers Equal Different Influence Results
Zach Heller — December 5, 2016 Follow @zheller— December 5, 2016 Search and social media are two separates arenas when we typically talk about digital marketing. Search was, for a long time, the representation of all that digital marketing could be. It quickly came to dominate the new landscape. For the first time, it allowed … Continue reading The Convergence of Search and Social
by Jack Loechner, Staff Writer @mp_research, November 30, 2016 According to the 2016 State of Social Business, a new study by Altimeter, presented by Ed Terpening, with Aubrey Littleton, Social Media has evolved far beyond its media roots into an engagement platform, stressing and stretching social team hubs who are trying to balance a platform that is growing in … Continue reading Social Media, Content Strategy, and Digital Advertising Become Social Media Marketing
