Tag Archives: Smarter

Think Smart, Work Smarter: So You’ve Hired an Assistant or Want to…Now What?

Kelly Louro January 19, 2021 You’ve done it! After the long hours of back-office tasks you decided to take on by yourself (tsk, tsk…), mountains of unread emails, and clearing your voicemail box for the THIRD time this week, you finally decided to hire an assistant. Congratulations! …Now what? Getting Started Hiring an assistant (whether … Continue reading Think Smart, Work Smarter: So You’ve Hired an Assistant or Want to…Now What? →

These 24 Daily Habits Will Make You Smarter [Infographic]

Effective Peeple

Larry Kim — March 22, 2019 Follow @larrykim — March 22, 2019 Can changing up your daily routine actually enhance your intelligence? The inner workings of the human brain are still one of humanity’s great mysteries. As neuroscience has advanced, we’ve learned that we can train our brains to think more clearly, be more positive, … Continue reading These 24 Daily Habits Will Make You Smarter [Infographic] →

Making your analytics work harder and smarter

Analytics

At SMX East 2018 in New York City Jenny Halasz and Simon Poulton shared their best tips for two approaches to upping your analytics game. Here is a brief summary of their main points. You’ll also find links to their presentation decks to learn more. Mark Traphagen on October 31, 2018 In May 2016, … Continue reading Making your analytics work harder and smarter →

8 Sales Industry Insights That Will Help You Sell Smarter [Infographic]

Online Sales Guide

Tom Cox — August 21, 2018 Follow @_yellowstep — August 21, 2018 The sales landscape is driven by speed. ‘Always be closing’ is still a mantra that is rife within the industry. But with the right approach to data, technology, and strategy, salespeople can break through to their prospects not only quicker, but smarter. And … Continue reading 8 Sales Industry Insights That Will Help You Sell Smarter [Infographic] →

Smarter AdWords Bidding With Automatic Bid Adjustments

Google Advertisement

Henry Carless — June 8, 2018 — June 8, 2018 This is a case study about how our data scientists are writing automation scripts to free our PPC specialists from hours of manual work, enabling them to focus much more on strategic and creative tasks. Optimizing a Google AdWords campaign used to be simple: Some … Continue reading Smarter AdWords Bidding With Automatic Bid Adjustments →

Sell Smarter on eBay: The Metrics You Need to Be Tracking

Sales Techniques

Michael Ugino — November 16, 2017 — November 16, 2017 eBay merchants offer everything from lightbulbs to vintage war posters on the marketplace. The platform’s niche products, like used items or one-of-a-kind collectibles, typically have fewer competitors than mainstream goods. eBay merchants offering these specialized goods are in smaller markets, so they have less information … Continue reading Sell Smarter on eBay: The Metrics You Need to Be Tracking →

14 ways to get smarter with your content and SEO

SEO Strategy

Contributor Jim Yu uses the SMART framework to prescribe a formula for SEO and content marketing success. Jim Yu on October 4, 2017 Despite the many ways Google has changed the search game over the last five years, one truth remains: content is the vehicle that drives your consumer interactions, engagements, experiences and, ultimately, … Continue reading 14 ways to get smarter with your content and SEO →

Designing “Smarter” With Minimalism

Web Design Guidelines

Grace Cole — May 29, 2017 — May 29, 2017 Sleek, minimal, and clean are words that describe the trends in website design today. Have you ever wondered why web design is leaning this way? Think about social media or visit a big news website filled with advertisements. They’re examples of our incredibly busy and … Continue reading Designing “Smarter” With Minimalism →

A smarter approach to ‘back to school’ marketing

Marketing Guide

Columnist James Green explains why marketers need to evolve from a decades-old traditional paradigm and instead view back-to-school marketing as a year-round strategy. James Green on May 15, 2017 Like the world around us, Back to School (BTS) shopping has increasingly become more diverse and complex. No longer should marketers develop strategies and tactics … Continue reading A smarter approach to ‘back to school’ marketing →

These 3 Underutilized LinkedIn Tools May Help You Engage in a Sharper, Smarter Job Search

LinkedIn Utilization

Virginia Franco — April 10, 2017 Follow @VAFrancoResumes— April 10, 2017 Last Fall, LinkedIn rolled out 3 tools to help users make informed decisions during a job search, and to help draw recruiter attention to their profiles, and to help them acquire critical skills. LinkedIn’s New Year roll out of a new User Interface shortly … Continue reading These 3 Underutilized LinkedIn Tools May Help You Engage in a Sharper, Smarter Job Search →