Michael Bellina — November 5, 2016 Follow @MigmanMedia— November 5, 2016 So many businesses focus on traffic for their website. The common thought process the more traffic I get, the more business I will get from it. So they throw dollar after dollar at advertising, SEO and social media in an effort to drive more … Continue reading Don’t Leave Money on the Table. Learn HOW Visitors Interact With Your Site
October 24, 2016 How a Halloween e-retailer finds more revenue with smarter search By Matt Lindner Halloween costume and party supplies e-retailer BuySeasons implements Reflektion’s site search personalization tool and scares up higher conversion rates and revenue per customer. When 60% of annual business comes in a single month, it’s important to make sure shoppers … Continue reading Halloween E-Commerce Site Users Personalization to Drive Revenue
by Amanda Murray Follow @amanda1murrayOctober 14, 2016 This year, we’re written and talked a lot about AMP. The Accelerated Mobile Pages (AMP) Project is an open source initiative with the aim of making mobile page loading virtually instant. We all know the pain of clicking an interesting headline on Facebook, only to give up when … Continue reading Does Your Site Pass the AMP Test?
by Laurie Sullivan@lauriesullivan, September 27, 2016 Some 48% of shoppers participating in a study released Tuesday say the ability to easily search and find products on a retailer’s Web site can make or break a deal. For 37% the stakes rise during the gift-giving season, according to those participating in the study. Advertising Week seems … Continue reading Retailers Serving Too Many Irrelevant Results In Site Search
We often don’t consider the impact our website’s ads could have on organic search visibility, but columnist Kristine Schachinger explains why too many ads can be a bad thing for users and search engines alike. Kristine Schachinger on September 8, 2016 Recently, Google announced that it was removing AdSense’s three ad unit limit on … Continue reading 5 ways ads are killing your site (& SEO)
by Karen Repoli Follow @karenrepoliSeptember 4, 2016 Most entrepreneurs realize the importance of getting their target audience to their website. It is your ‘storefront’ on the internet and may be the first impression others see you. However, many business people don’t know how to get their website in front of the right viewers. Start with … Continue reading 12 Ways to Get More High Quality, Targeted Visitors to Your Site
By Garry Grant August 19th, 2016 Hacking is out of control this year. However, a solution exists that can completely shut down several common hacks. HSTS is becoming the most effective anti-hacking measure against man-in-the-middle attacks. HSTS, or “HTTP strict transport security, forces web browsers to communicate with your website using the secure connection of … Continue reading Crucial For Your Site: HSTS (HTTP Strict Transport Security)
by Susanna PerkinsAugust 25, 2016 What happens to your website when you decide to change the direction your business is going? Do you have to start all over from scratch? If you’re making a huge change, say, from blogging about car racing to selling books and videos about holistic health remedies, you probably do. But … Continue reading How To Change Your Business But Keep Your WordPress Site
by Roee Ganot Follow @RoeeGanotAugust 15, 2016 Mobile users have outgrown desktop users. That means that when someone is looking at your site, there is a greater possibility that the person is looking at it on a smart phone or a tablet. Yet many brands still have not optimized their sites for mobile users. Some … Continue reading Use This Mobile Friendly Checklist To Make Sure Your Site Is Ready
by Aaron Baar, Staff Writer, August 2, 2016 Your Web site is your window to the world. It’s always on, always open and available virtually anywhere. And it’s a crucial part of your business. That’s why you always want it working optimally. For many, however, it’s not. In an audit evaluating data from 100,000 Web … Continue reading Is Your Web Site Working Against You?
