Tag Archives: Signs

3 Warning Signs Your Toxic Partner is Threatening Your Company’s Purpose

Kerry Stover — February 25, 2019 Follow @kerrystover — February 25, 2019 Organizations interact with many, many external factors every day, and each one has a certain impact — large or small — on the health of your operation. Partners are one of the most impactful factors. Good partners lift your company and employees, but … Continue reading 3 Warning Signs Your Toxic Partner is Threatening Your Company’s Purpose

3 Obvious and Non Obvious Signs Customer Product Usage is Slipping

Burke Alder — January 12, 2019 — January 12, 2019 As a customer success manager (CSM), your goal is to help your customer accounts change their behaviors by using your product(s) to drive positives outcomes and ROI throughout their entire journey with your company. Tracking and measuring product usage is one key method customer success … Continue reading 3 Obvious and Non Obvious Signs Customer Product Usage is Slipping

3 signs it’s time to make the switch to account-based analytics

B2B marketing teams deserve better than patchworked spreadsheets and siloed dashboards to track and measure success. If someone asked how you track your marketing efforts, how would you respond? Chances are, your answer would sound like a game of martech MadLibs. You’re using Google Analytics, advertising platforms, marketing automation, your CRM and myriad other tools … Continue reading 3 signs it’s time to make the switch to account-based analytics