Kayla Sloan — March 19, 2018 — March 19, 2018 darkmoon1968 / Pixabay It takes a lot of work to build your own business. You have figure out financing, determine what you are selling, write a plan, and so much more. After all of the work has been done to finally open for business there … Continue reading 6 Signs Your Business Isn’t Working
Renzo Costarella — February 18, 2018 — February 18, 2018 rawpixel / Pixabay Getting paid as a small business owner can be a bittersweet experience. While it does, in fact, represent payday, it’s not always easy to track down payments from clients. In fact, it’s estimated that about 16% of all work small business owners … Continue reading 5 Signs Your Invoice Won’t Get Paid on Time
How do you know if real humans or bots are clicking on your ads? Columnist Soo Jin Oh dives into the results of a test monitoring fraudulent behavior and discusses the takeaways for online advertisers. Soo Jin Oh on January 30, 2018 The digital advertising industry’s got a big problem, and it’s not going … Continue reading Recognizing the subtle signs that point to possible ad fraud
Stefan Wolpers — January 8, 2018 Follow @StefanW — January 8, 2018 TL; DR: Lipstick Agile — Happiness in the Trenches? Have you noticed how many people in the agile field are unhappy with their work situation — caught in a lipstick agile situation where an organization already struggles doing agile? (Not to mention ‘becoming … Continue reading Lipstick Agile — 13 Signs You Probably Need a New Job
Brad Swezey — November 16, 2017 Follow @JustSmallBiz — November 16, 2017 Today I want to talk to you about three early warning signs that your social media engagement is in danger of failing, and how to fix it. The three things are your pages are not getting any more likes or follows, your pages … Continue reading 3 Early Warning Signs of Social Media Trouble
Young Entrepreneur Council — November 12, 2017 Follow @YEC — November 12, 2017 What is one red flag that your company is growing/hiring too quickly? 1. You Are Hiring Someone to Solve Every Problem You Have When you’re hiring someone to solve every problem you have, there’s a problem. Let’s say you’re trying to bring … Continue reading 10 Signs Your Company Is Growing Too Quickly
Hanna Dodd — November 8, 2017 — November 8, 2017 geralt / Pixabay Optimization sounds intimidating. It sounds fancy. It sounds expensive. In reality, optimization simply enhances business practices’ abilities to grow and increase revenue potential more efficiently and effectively. Optimization – the process of finding the best solution or strategy based on proven … Continue reading 7 Signs You Need Optimization
The challenges of TV measurement abound. Columnist Alison Lohse believes marketers shouldn’t have to settle for ‘good enough’ to understand how TV is performing, but should instead look toward TV attribution as the answer. Alison Lohse on September 28, 2017 It’s no secret that TV — and therefore TV advertising — has evolved dramatically … Continue reading Are your TV analytics just ‘good enough?’ 8 signs it’s time for an upgrade
Kevin Page — July 12, 2017 Follow @1nonlyKevinPage — July 12, 2017 Consumer behavior has shifted. What troubles me, is that marketers have been aware of this shift for some time now, and some of us still fail to adapt to the ways our customers want to experience the buying journey. To better illustrate my … Continue reading 6 Signs that You Are the Used Car Salesman of Digital Marketing
Rupert Adam — June 13, 2017 Follow @emailcenter— June 13, 2017 How do you know when your email marketing is failing? Perhaps you don’t realise until it’s too late and rectifying it takes time to build up a pool of fresh non-fatigued customers. Here are some checks we suggest you make to ensure you are … Continue reading Signs Your Email Marketing Is In Crisis
