Deep Patel — May 25, 2017 Follow @realdeeppatel— May 25, 2017 You’ve probably heard it before: marketing today is not what it used to be. Technology has democratized marketing, eradicated many barriers to entry, and enabled anyone with internet access to spread their message across the globe. Marketers have access to an incredible amount of … Continue reading 5 Snapchat Tools Every Brand Should Use
Fahad Muhammad — May 22, 2017 — May 22, 2017 There’s nothing more annoying than browsing online, clicking an ad you’re interested in, and being directed to a poorly designed landing page that doesn’t offer you what was promised in the ad. People are impatient. If your landing page doesn’t correspond to the ad they … Continue reading 4 UX Trends You Should Be Implementing on Landing Pages
Murray Newlands — May 19, 2017 Follow @murraynewlands— May 19, 2017 You may think that the only productive way you can spend time on Facebook is promoting yourself or your business, However, nowadays, that is very far from the truth. Facebook groups are an awesome way to meet a variety of professionals who are looking … Continue reading Top 10 Facebook Groups Every Entrepreneur Should Join For Inspiration
Kevin Goldberg — May 15, 2017 Follow @Kevin_Goldberg— May 15, 2017 As marketers, and especially digital marketers, we understand conversion rates and landing page optimization to increase our company’s bottom line and user count. However, are we accurately analyzing our digital experience monitoring (DEM) strategy? If you’re unfamiliar with the term or concept of digital … Continue reading Why Every Marketer Should Implement a Digital Experience Monitoring Strategy
Snap’s daily audience growth stopped its deceleration — barely — but its revenue slid from Q4’s mark. Tim Peterson on May 11, 2017 Only two months old as a public company, Snap Inc. is already experiencing growing pains, except the pains are from not growing enough. Yes, in the first quarter of 2017, Snapchat’s … Continue reading What marketers should know about Snap’s Q1 2017 earnings report
It may be difficult to optimize for RankBrain, but that doesn’t mean it’s impossible. Here, columnist Nate Dame has gathered wisdom from some of the top voices in the search industry. Nate Dame on May 4, 2017 Google announced and unleashed RankBrain, their machine learning ranking program, in 2015 — and digital marketers have … Continue reading 5 ways SEO experts say you should optimize for RankBrain
Andrew Gazdecki — May 4, 2017 Follow @biznessapps— May 4, 2017 Paid advertising can be a great way to guide more traffic to your site and increase business, however it can be an expensive endeavor if you don’t really know what you are doing. This article tackles the three most popular platforms for online advertising, … Continue reading Should You Use Paid Ads to Promote Your Small Business?
Andy Beohar — May 1, 2017 Follow @sevenatomsbuzz— May 1, 2017 When it comes to online advertising, two industry giants that immediately come to mind: Facebook and Google AdWords. While both of these can be extremely lucrative tools for your business, is one better than the other? Should you do both? While using both platforms … Continue reading Facebook vs. Google Ads: Which Should You Choose?
Rob Clark — April 27, 2017 — April 27, 2017 Starting a small business comes with countless questions and concepts to ponder and analyze. Among the most essential is cash flow. Caron Beesley describes its importance as “the lifeblood of a business and critical in its growth” in a story for the Small Business Administration … Continue reading Entrepreneurs Should Put a High Priority on Cash Flow
Beth Adan — April 26, 2017 Follow @BethAdanPR— April 26, 2017 What should you post on social media? Here are 11 creative ideas. I’m sure you hear it over and over again –post regularly on social media to leverage the power of your following, create brand ambassadors and increase your company’s name recognition online. Posting … Continue reading What Should My Business Post on Social Media?
