Why spend all your time fixing bugs in your weekly newsletter? Columnist Andrew King believes a good template system can decrease the hours you spend testing and fixing errors. Andrew King on July 29, 2015 The email design and coding process is broken for many companies. Email marketers are spending a disproportionate amount of their … Continue reading Why You Should Quit Coding Emails
Bernie BorgesJuly 29, 2015 Your marketing department is too small! I don’t mean that your staff is not large enough. I mean that your ability to reach your buyer, engage and persuade (find and convert) is limited from your marketing department. There are two reasons for this. First, your B2B buyer is well along the path … Continue reading Why You Should Help Your Employees Become Influential
Harry WhitehouseJuly 29, 2015 As the Internet becomes increasingly available in different regions around the globe, new ecommerce markets are emerging, opening the doors for online businesses to make the move and sell internationally. So, if you are an online business owner looking to take the leap and expand to global markets, where should you … Continue reading The Top 5 Countries Your Online Business Should Consider When Going International
Alisa MeredithJuly 28, 2015 Promoted pins have a new option – engagement pins. Should you try them or should you keep paying for clicks? Like many small business owners who have tried them, I’ve been thrilled with Pinterest promoted pins. Some even say they are “Stinking awesome!” Not only is the cost per click much … Continue reading Pinterest Promoted Pins – Should You Pay for Engagement?
Alison MurdockJuly 25, 2015 If you’re like most small-to-medium business owners, you’re probably trying to accomplish a lot with a small team. You might have just a few people who split sales and marketing duties, or you might be trying to build a sales team or marketing team from the ground up. At the same … Continue reading 3 Things All Leaders Should Know About Data and Predictive Analytics
Marc GubertiJuly 23, 2015 There are over 200 million active Twitter users which means there are plenty of people to choose from. Just because someone has a good follow back ratio does not mean you should follow that person. There are many people with good follow back ratios which means you want to choose the … Continue reading The 5 Types Of Tweeters You Should Follow On Twitter
Lia Boangiu|July 20th, 2015 inShare10 Google’s launch of the Mobile-Friendly Algorithm almost set the world of SEO on fire. Digital marketers, SEOs, web designers and developers were preparing their torches and pitchforks for an Apocalypse of unforeseen magnitude as Google were stating the update would have a bigger impact than Panda and Penguin combined. It’s … Continue reading Why You Don’t Need to Choose Responsive Design (But Should)
Brian ZuercherJuly 18, 2015 There are more reasons why you should activate influencers on Instagram. We have often written about the value of influencer marketing in promoting your brand, but you may not have realized a few other (and maybe more important) outcomes from your influencer marketing. Syndicatable content If you are using an influencer … Continue reading The 4 Other Reasons Brands Should Do Influencer Marketing
Young Entrepreneur CouncilJuly 18, 2015 What is one thing all explainer videos should include? 1. Branding There are actually two mistakes that many businesses make in videos. The first is not telling a story. Your video needs to tell a little story that is easy to remember and simple for viewers to follow. Second, brand … Continue reading 12 Things All Explainer Videos Should Include
ZOG DigitalJuly 17, 2015 It’s been a year since Twitter introduced a way for brands to promote other apps, but the additions are still rolling through. Promoted Tweets have never been a better tool for marketers than they are today. Twitter ads are becoming a better investment for conversation engagement, app installations, and lead development. … Continue reading 4 New Features You Should Be Using To Improve Twitter Ad Campaigns
