by Irina Weber June 14, 2016 Follow @irinaweber048June 14, 2016 Doing a website audit is not a joke. It is a long-time and complex process that demands great patience and turns over hundreds of web pages. I am always on the look-out for the best tools to make my SEO work easier. Thanks to SEO … Continue reading 25 Powerful Website Audit Tools You Should Check Out
by Angela Hausman, PhD June 13, 2016 Follow @MarketingLetterJune 13, 2016 Clients are sometimes surprised to discover my recommendations for how often you should post to social media. They fear they’ll be viewed as spam by their followers. What they’re not realizing is that any single post reaches a small fraction of your audience, regardless … Continue reading How Often You Should Post to Social Media?
by Chris Boyles June 13, 2016 Follow @chrsboylsJune 13, 2016 What can a Silicon Valley venture capitalist tell you about content marketing opportunities? Plenty. That’s because for 21 years, Kleiner, Perkins, Caufield & Byers’ Mary Meeker has obsessively studied how people use the Internet. Meeker presented her 2016 Internet Trends report last week and here’s … Continue reading Mary Meeker’s Latest Internet Trends Report Suggests Content Marketers Should Focus on Snapchat, Facebook Video
by David Leonhardt June 12, 2016 Follow @amabaieJune 12, 2016 Some people love giving to charity. It makes them feel good. It makes them part of the community. When they become entrepreneurs, they want to keep giving. But sometimes it’s hard. Competition is tough. Costs are rising. Can they really afford to give to charity? … Continue reading Why Your Business Should Support a Charity
by Ryan Kh June 9, 2016 Follow @ryankhgbJune 9, 2016 Paid online advertising is the fastest and most effective way to attract the attention of shoppers and potential customers. However, if it is not done correctly, paid advertising can be a costly mistake. Below are some of the main factors a business should consider before … Continue reading 5 Things A Business Should Understand Before Using Paid Ads
by Nicholas Boodram June 8, 2016June 8, 2016 You’re afraid that they’ve moved on. Aren’t you? Your engagement on other platforms isn’t growing and you’re worried that your tribe is converging somewhere else. Their attention is on Snapchat and you know it. But you’re also aware that you don’t know enough about the app to … Continue reading 10 Surprising Snapchat Secrets Every Marketer Should Know
by David Kiger June 6, 2016 Follow @davidkigerJune 6, 2016 Great business ideas won’t turn into success stories without great execution. It takes planning, organization and communication, and a CEO with a smart strategic plan and the support of a good team. Here’s a look at some essential elements of business execution. Organization The energy … Continue reading CEOs Should Be Skilled in the Art of Execution
When you’re planning new branding, icons or logos, how will your audience react? Columnist Chris Kerns dives into Twitter data to reveal what social media can tell you about brand refreshes. Chris Kerns on June 6, 2016 Several weeks ago, Instagram surprised users around the world with a colorful new direction for its logo. … Continue reading Your brand refresh: What should you expect from social?
by Susan Friesen June 5, 2016 Follow @https://twitter.com/eVisionMediaJune 5, 2016 Ways Your Website Should Be Perfect to Avoid Losing Sales “I can see I’m dealing with a perfectionist here.” This is what a client said to me the other day when I pointed out a glaring error on her website that we had just launched … Continue reading Why ‘Perfectionist’ Should Not Be A Dirty Word In Business
by Roee Ganot June 4, 2016June 4, 2016 Trying to keep up with the latest social media network can feel like a game of whack-a-mole. As soon as the next big thing is introduced, it seems to be old news. It’s like buying a new computer — as soon as you leave the store, it … Continue reading Which Social Media Network Should You Focus On?
