Tag Archives: Shopping

Black Friday 2020: eCommerce Sites Can Expect a 28% Increase in Online Shopping from 2019

Emily Carroll October 8, 2020 As with most events and gatherings in 2020, Black Friday shopping is predicted to look a little different this year. A recent survey was conducted with 2,000 U.S. consumers to compare changes from the 2019 holiday shopping season to 2020. These findings can help eCommerce and brick and mortar stores … Continue reading Black Friday 2020: eCommerce Sites Can Expect a 28% Increase in Online Shopping from 2019

What Brands Need to Know About Moms’ COVID-Inspired Holiday Shopping

What Brands Need to Know About Moms’ COVID-Inspired Holiday Shopping by Maria Bailey , Columnist, September 25, 2020 Brands, retailers and marketers can expect that things will be different this year as they prepare for moms to open their wallets for holiday shopping. Although the holidays won’t be cancelled, moms will be approaching how they … Continue reading What Brands Need to Know About Moms’ COVID-Inspired Holiday Shopping

COVID-19 Drives 130 $2 Billion Online Shopping Days In U.S. This Year

COVID-19 Drives 130 $2 Billion Online Shopping Days In U.S. This Year by Laurie Sullivan , Staff Writer @lauriesullivan, September 14, 2020 As of August there have been 130 days where online shopping surpassed $2 billion in the U.S., compared to only two $2 billion days outside of the holiday season in 2019, according to Adobe’s … Continue reading COVID-19 Drives 130 $2 Billion Online Shopping Days In U.S. This Year

Getting Personal: Using Technology for Personalization During The 2020 Holiday Shopping Season

Guy Yehiav September 11, 2020 The modern consumer has come to expect engaging, personalized experiences at every step of the shopping process from online browsing to in-store purchases. Seamlessly providing this customized and personalized experience helps brands meet and exceed customer expectations while also avoiding the dreaded “buyer’s remorse.” When shoppers receive highly personalized and … Continue reading Getting Personal: Using Technology for Personalization During The 2020 Holiday Shopping Season

Can Experience-Centric Shopping Survive in a Post-COVID World?

David DeCorte September 1, 2020 Experiential commerce has been touted as the solution for many of the problems facing physical retail in recent years. This is a broad concept, but the fundamental idea is centered on giving the shopper a unique experience that can’t be replicated through remote channels. How one accomplishes this will vary … Continue reading Can Experience-Centric Shopping Survive in a Post-COVID World?

7 Simple Strategies to Reduce Shopping Cart Abandonment

JJ Tyson — April 28, 2020 What is Shopping Cart Abandonment? Since the earliest days of online shopping, high cart abandonment rates have presented a major challenge for ecommerce. As you may know, approximately 70% of users who add items to their online shopping cart leave without completing a purchase. Obviously, this is a huge … Continue reading 7 Simple Strategies to Reduce Shopping Cart Abandonment

Abandoning Shopping Carts: How to Deal With the Bane of Ecommerce Platforms

Pratip Biswas — March 7, 2020 Do you always finish your online shopping? Probably not. And as it turns out 69.57% of people in 2019 didn’t feel like finishing their online shopping either. And the fact that in 2019 more than half online shoppers did not finish their shopping is a big reason for stress … Continue reading Abandoning Shopping Carts: How to Deal With the Bane of Ecommerce Platforms