Jared Ronski — November 11, 2018 Follow @jaredronski — November 11, 2018 Some experts are predicting a 15% year-over-year (YoY) increase in online sales over the 2017 holiday season. Several factors are expected to play into this growth, including the surge of mobile shopping and voice search, anticipation of heavy discounting, and a thriving economy. … Continue reading How to Holiday-Proof Your Ecommerce Shop
Shannon Willoby — September 13, 2018 Follow @shannonwilloby — September 13, 2018 JESHOOTScom / Pixabay You’ve set up your online shop and now you’re just kicking back and waiting for the orders to come rolling in. But if you’re still waiting. And waiting. And waiting. Maybe it’s time you stopped hoping for customers to magically … Continue reading 12 Reasons Your Online Shop Is Failing (And What You Can Do About It)
Chris Harper — March 15, 2018 Follow @MProDaily — March 15, 2018 Instagram has changed the fashion industry over the last eight years, making lines easier to push by reaching a broader audience. The social media platform relies on pictures and video, so it’s perfect for building your fashion business by showing potential customers your … Continue reading Instagram Is Changing How We Shop Online: Here’s How
Christopher Jan Benitez — November 15, 2017 Follow @christopherjanb — November 15, 2017 Are you a Facebook advertiser? Or a new online shop owner? If your brand is already on Facebook, you are a step closer to success. But being on Facebook and having hundreds to thousands of followers doesn’t mean anything if they barely … Continue reading 7 Facebook Ads Tips that Will Generate More Sales for Your Online Shop
Spencer X. Smith — July 21, 2017 Follow @spencerXsays — July 21, 2017 Free-Photos / Pixabay Think about your favorite place to meet a friend or business associate for coffee. Does it feel like a waiting room at the hospital? You know, bad lightning, uncomfortable furniture, even more uncomfortable silences. Or does it feel like … Continue reading Your Website Needs to Feel Like a Coffee Shop. Here’s Why.
Melissa Burns — July 7, 2017 Follow @Melissa_Burns — July 7, 2017 ar130405 / Pixabay Even if your business is a physical retail store, you still need to pay careful attention to an SEO guide. Digital marketing is vital for any business, as about 81% of all shoppers research products online before buying. With over … Continue reading How to Make Your Shop Known: Step-by-Step SEO Guide for a Physical Retail Business
Solid information architecture is a key ingredient in any successful SEO program, as it can help or hinder search engine crawlers. Columnist Trond Lyngbø provides tips for e-commerce sites looking to optimize their site structure. Trond Lyngbø on June 2, 2017 If you need water and decide that drilling a hole in Hoover … Continue reading Is your information architecture costing your e-commerce web shop millions in lost sales?
Shop ‘Till You Drop: Millennials, Email And Showrooming by Ray Schultz , April 18, 2017 One third of all apparel purchases were made via mobile phones during weekends last December, and the season’s peak shopping day was Sunday. And millennial customers engaged in showrooming, choosing clothes in the store and buying them online. These are … Continue reading Shop ‘Till You Drop: Millennials, Email And Showrooming
Gail Oliver — January 19, 2017 Follow @AttentionGet— January 19, 2017 Valentine’s Day is still a hot, all be it short, selling season online. According to the National Retail Federation, about 55% of Americans buy Valentine’s gifts, and will typically spend an average of $ 146.84. Searches for Valentine’s gifts will start slowly around January … Continue reading Valentine’s SEO Tips for Your Online Shop
Samantha Martin — November 26, 2016 Follow @Socially_Sam— November 26, 2016 Small Business Saturday has become a bigger deal over the past few years encouraging us all to use smaller, independent businesses as part of our Saturday shopping. It falls the day after Black Friday, another trend the UK imported from the US and sends … Continue reading Why We Need Small Business Saturday To Remind Us To Shop Local
